Does Amazon have any requirements for sku? How to set it?

Amazon has strict regulations and requirements for the management of goods, and the requirements for SKU (Stock Keeping Unit) are particularly critical. SKU is a unique identifier used by sellers to identify and manage inventory, and has an important impact on the operational efficiency of the Amazon platform and the customer shopping experience. So, does Amazon have any requirements for SKU?

1. Does Amazon have any requirements for SKU?

There are requirements.

Uniqueness: Each SKU must uniquely correspond to a specific product, including all details such as product specifications, models, colors, etc. This helps Amazon accurately track and manage inventory and ensure that customers can find and buy the products they want.

Standardization: The setting of SKU should follow certain standards, such as avoiding the use of special characters and spaces, so as to facilitate system recognition and processing. The naming rules of SKU should be clear and intuitive, so that sellers can manage and identify them themselves.

Scalability: As the business grows, sellers may add new products or variations. The SKU setting should have a certain degree of scalability to facilitate future expansion and modification.

Compatibility: Amazon supports multiple sales channels, including Amazon's own website and other third-party platforms. The setting of SKU should take into account the compatibility with other systems to ensure seamless connection between different platforms.

2. How to set it up?

1. Before setting up SKU, sellers need to determine a clear structure, such as classifying by product category, brand, model, etc., and then add specific features such as color and size.

For example, a SKU can be set as "ABC-RD-L", where "ABC" represents the product category, "RD" represents red, and "L" represents large size.

2. When creating a SKU, you should follow Amazon's regulations. For example, avoid using a SKU that is too long or too short. The recommended length is between 5 and 20 characters; avoid using abbreviations or codes that are easily misunderstood.

3. Amazon provides some tools and services to help sellers manage SKUs, such as inventory management tools, reporting tools, etc. Sellers can use these tools to track the performance of SKUs and adjust inventory and sales strategies in a timely manner.

Amazon's SKU requirements are strict and detailed, which not only helps improve the platform's operational efficiency, but also helps improve customers' shopping experience. Through reasonable SKU setting and management, sellers can better control inventory, optimize sales strategies, and thus succeed in the fiercely competitive e-commerce market.

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