How does Amazon view organic orders and advertising orders? What are the methods for advertising orders?

How does Amazon view organic orders and advertising orders? What are the methods for advertising orders?

There are many people who have opened stores on Amazon now. If you have opened a store on Amazon, you must learn to look at the order type. Amazon's orders are also classified. So how does Amazon look at natural orders and advertising orders?

1. How does Amazon view organic orders and advertising orders?

In fact, organic orders are not simple. You can only judge by organic rankings. Therefore, it is basically very difficult to distinguish orders.

1. Log in to the backend, put it in the order position, a list will appear, and manage orders in the list.

2. Go to the Manage Orders page and check the logistics order on the right side of the page.

3. Specify the date range. After the list is displayed, click Custom date range at the bottom of the list. Select the start time and end time of the date.

4. Select the corresponding site to see the status of the next website on a certain day.

2. What are the methods for Amazon advertising ?

There are several traffic channels within the site: keyword search, shopping cart, home page recommendations, product pages, and your account.

1. Keyword search, generated traffic orders. The main factors affecting keyword search volume:

(1) Whether it is shipped by FBA. Products shipped by FBA have more advantages.

(2) Sales volume, praise rate, and performance.

(3) Matching level: Broad, group, and precise. Think about how products match keywords and how customers search for products.

2. Car purchase source: According to statistics, 82% of transactions are conducted in the shopping cart, which means that the sales probability is much higher than other sales.

3. Home page recommendation: This is the system actively matching recommendations based on the user's shopping habits. It is the promotion position with the highest conversion rate. To use this method to attract traffic, you first need to study how products are related and select products to the maximum extent based on this relationship.

4. In-site promotion is a way for merchants to actively and proactively obtain traffic. Compared with off-site traffic, in-site promotion is more accurate and mainly uses advertising to popularize and promote products.

If you want to see natural orders and advertising orders on Amazon, you can just use the above techniques to distinguish them. It is indeed more difficult to open a store on Amazon than on domestic e-commerce. Once cross-border e-commerce is established, the profits are very high.

Recommended reading:

How to use Amazon Vine? Does it cost money to join the Vine program?

How much does Amazon Vine charge? How is the fee calculated?

How much does it cost to register on Amazon? How much does it cost to open a store?

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