What are the common product information violations on the Shopee platform?

What are the common product information violations on the Shopee platform?

Listing products on Shopee must comply with Shopee listing regulations. The following are some common product information violation cases for some sellers.

1. Language of product information

The product information language of each site must comply with local language specifications.

For example, on the Brazilian site:

Product titles, descriptions and specifications must be in Portuguese or English

Product images and videos can be in Asian languages, such as Chinese, Korean, Malay, Indonesian. But please note that other languages ​​(such as Spanish, French) are prohibited.

2. Special Characters and Emojis

Including special characters or emoticons in your product title will not increase search traffic and may result in your product being deleted. We recommend that you do not use any punctuation or emoticons.

3. Illegal Keywords (Brazil Site)

Shopee Brazil does not allow giving away giveaways, prizes, or sweepstakes/contests as an incentive to purchase products or services.

Therefore, product titles and images cannot contain words related to "free gifts, gifts, prizes, or sweepstakes/contests as rewards."

Can sellers give gifts to buyers?

Sellers can give gifts, but cannot use words related to gifts and giveaways. Please refer to the following examples to replace words:

[Example]

A headphone seller wants to offer a smartwatch as a gift to a buyer. He can describe it in the product title or product image like this:

Portuguese suggestions: Fone de Ouvido Sem Fio JBY Bluetooth 5.0 com Microfone para Android e IOS – Acompanha Relógio Inteligente

English suggestion: JBY Wireless Bluetooth 5.0 Headset With Microphone for

Android and IOS–Includes Smartwatch

Chinese meaning: JBY wireless Bluetooth 5.0 headset with microphone supports Android and IOS – including smart watch

4. False advertising or exaggerated promises

False advertising or exaggerated promises means that product information contains expected effects that cannot be achieved.

There is a difference between making exaggerated promises and exaggerating information. Products that make exaggerated promises will be removed. Products/ads with exaggerated information may be edited, such as products that exaggerate claims and benefits.

5. Adult products related

In order to provide a pleasant shopping experience for all Shopee users, the following information is expressly prohibited from being included in product images:

Adult product usage demonstration

exposed

Sexy/suggestive poses

Sexual contact

Sexual organs (not allowed on human models)

Transparency of private parts

If a violation is found, the seller center will display the reason for the violation as "reason code [403]".

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