How does eBay sort by sales volume? What are the influencing factors?

When buying goods on eBay, many buyers search for some similar products, but don't know which one is better. At this time, they will further filter, such as sorting the search by sales volume. So how to sort by sales volume on eBay?

How to sort by sales volume on eBay?

For eBay sellers, if they want to increase the search exposure of their products, they need to understand the search sorting rules of the eBay platform.

On the eBay platform, products are sorted in the following ways:

Best Match

Time: ending soonest

Time=newly listed

price+shipping=lowest first (price+shipping, lowest)

price+shipping=highest first (price+shipping, highest)

price=highest (highest price)

There are 6 sorting methods, among which eBay's default search result order is "Best Match". eBay's explanation of Best Match:

The objective of Best Match is to show the most relevant, best value items from sellers that will create a fantastic experience for the buyer.

The search ranking factors that affect Best Match are mainly divided into four parts: relevance, seller performance, logistics services and buyer records.

1. Relevance

The relevance of listing titles and categories. Accurate titles and precise classifications make it easier for buyers to find your products. In other words, the greater the relevance, the higher the ranking.

If buyers search for keywords of the same category of products, eBay will automatically push products of the same type, or peripheral products of related products.

In addition, competitive prices, beautiful pictures, complete product specifications, whether it is a promoted listing, whether volume pricing is used, and other promotional tools are also key factors affecting rankings at the relevance level. In addition to selling one product, we can also sell peripheral accessories or other products in the same category together, and the title and description should contain relevant keywords.

2. Seller performance

The higher the seller rating, the higher the ranking. Sellers can view their seller performance in Seller Dashboard. Generally, eBay seller performance is divided into three types: * rated seller, Above standard, and Below standard. Sellers can view their seller performance in meeting the expectations of buyers from the United States, the United Kingdom, Germany, and global markets.

Influencing factors include whether the account is TOP, whether it is above standard, and whether there is a violation record, such as infringement, abuse of multiple attributes, duplicate listings, etc.

In addition, in terms of service rating performance, buyer satisfaction, the number of medium and bad reviews, DSR scores, INR, the number of SNAD complaints, etc. are all factors that affect the ranking of sellers.

3. Buyer Records

Including recent sales records, recent sales conversion rates, number of views, number of items added to shopping carts, etc. The more purchase records a product has, the more exposure it will get.

4. Logistics services

This includes the EDD of the product, whether the logistics method is economical or commercial, whether the item is free shipping, whether it is free return, and the area where the item is located. Another key point is whether the product is shipped from an overseas warehouse or directly from China. If it is an overseas warehouse, whether it participates in the eGD plan. In the best match rules, eBay has increased the ranking of overseas warehouse items and free shipping items, and reduced the ranking of items with high shipping costs or unknown shipping costs.

To summarize, if you want to improve your eBay search ranking, you need to choose a reasonable way to list items, focus on customer satisfaction, have competitive pricing, a clear descriptive title, and select product specifications and attributes.

eBay does not have an option to sort by sales volume, because there are only six ways to sort products, and none of them is sorted by sales volume. However, the best match is relatively accurate, and you will basically not make mistakes if you choose the first product based on the search results.

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