What is the Japanese language proficiency required for Amazon Japan? What is CSBA?

If domestic sellers want to do well in cross-border business, they need to master some language skills. After all, one of the obstacles to cross-border business is communication. So what level of Japanese is required for Amazon Japan?

Amazon Japan only requires N2 Japanese proficiency, the threshold is not high. Some companies require N1 for recruitment, mostly to improve the value of their own company. How much of what you learn in N1 can be used in actual application? After you start working, years of work and work experience are the most important, and certificates are secondary. However, as a stepping stone, of course it is recommended that you take the N1 test.

What is CSBA?

Sellers on Amazon Japan all know that the Japanese site is a love-hate site. It is the site with the most traffic, but also the most difficult to deal with.

Japanese customers have extremely high requirements for service. If there is any improper communication, they may give you a bad review in a matter of minutes. Cross-border sellers from all over the world are suffering because of this.

Amazon has launched the (CSBA) Amazon Japanese customer service service, which can help Chinese sellers on the Japanese site solve most common operational problems. This service can effectively improve user experience and reduce the rate of negative reviews.

Now (CSBA) Amazon Japanese customer service also offers a free trial. As long as Chinese sellers have registered and opened a store in the Japanese site for less than 12 months, they can enjoy a 90-day free trial for the first time activating this service.

So how do sellers on the Japanese site activate this service?

Sellers can log in to the Seller Platform - Settings - Account Information - Your Services - Customer Service By Amazon - Register for this service.

CSBA FAQ:

1. The trial period is extended to mid-October. Please pay attention to the background notification.

2. Not all orders will be charged. Only seller-fulfilled orders (MFN orders) generated and confirmed for shipment during the CSBA service period will be charged the CSBA service fee. The customer service for Amazon Logistics orders (FBA orders) includes the CSBA service fee.

3. You cannot select certain products to use this service. In order to comprehensively improve the customer service experience of self-delivery orders, CSBA is positioned to provide service support for all your self-delivery products.

4. Sellers can find the corresponding customer service in the backend orders.

Generally speaking, the Japanese language level for Amazon Japan is only N2, which is not a high requirement. Although some people say that you don’t need to learn Japanese to run a Japanese site, it is still recommended to have a certain level of Japanese language proficiency.