These graduation season copywritings are so tear-jerking!

It's graduation season again, and countless articles have become hot searches. After reading these articles, I also felt the sadness of parting. Graduation is not a farewell, but a new beginning. I wish you a bright future and a smooth journey!

With the arrival of graduation season in June, another group of students are about to bid farewell to the campus and enter the society. Life is always about saying goodbye and meeting each other. Some time ago, a group of freshman VS senior graduation season copywriting from People's Daily became a hot search, touching countless netizens. Four years are like a moment, and similar words, when spoken again, are already different feelings.

Four years ago: It’s nice to meet you all. Thank you for your guidance. Four years later: It’s nice to meet you all. See you again if we are lucky.

Four years ago: How come the school is so big? How do I get around? Four years later: How come the school is only this big? It’s about to end.

Four years ago: Pack up, let's go out for a walk Four years later: Pack up, let's go out for a walk again

Four years ago: Bring me a meal from the canteen, the last time. Four years later: Bring me a meal from the canteen, the last time.

Four years ago: Hi! Where are you from? Four years later: Hello! Where are you going now?

Four years ago: March in step one two one Four years later: Look here three two one

Four years ago: I was the first one to arrive, and was greeted in the dormitory. Four years later: I was the last one to leave, and was seen off in the dormitory.

Four years ago: I walked up to the podium with a red face. Four years later: I walked out of the classroom with red eyes.

Four years ago: Class of 2019 Four years later: Class of 2023

After reading this, which graduate is not deeply shocked? I have to say that Chinese culture is broad and profound. Just one word difference, but the meaning is completely opposite. "Pack up, let's go out for a walk" and "Pack up, let's go for a walk again", the picture that comes to mind is you and us entering college full of longing and reluctant to leave when we graduate. What is the best way to write a graduation letter? Netizens' comments are heart-wrenching:

In addition, many brands also launched graduation copywriting during this graduation season. Weibo Campus Weibo Campus placed materials in Nanjing subway stations to give graduates a full sense of graduation ceremony.

When I earn enough money for the rent, I invite you to my house and we can talk all night long.

Special thanks to everyone for the exclusive sponsorship of My Youth

Farewell and confession in graduation season require courage

There will be no more curfew, but you must remember to go home early.

Our student days have come to an end!

Youth is always full of regrets. Weibo Campus also listed 100 regrets of graduation, such as: not starting internship earlier, not being brave enough, not having a graduation trip, not going to a concert, not getting a scholarship, not saying goodbye properly...

On the day of graduation, we said goodbye as usual. It was not until many years later that we realized that what I said goodbye to that day was my youth. Xianyu Xianyu took #宝贝有戏挂闲鱼# as the theme and wrote this set of copywriting in the tone of graduates to remind graduates to go to Xianyu to find idle good things that will make you "have a chance" to "hack".

The old friend who had been "watering" for four years passed it on to a new friend

After rolling this end and that end, I waved my sleeves and let him go

The winds I chased in those years were cleared with one click during graduation

Spiritual food is packaged and sold, new interests are available at your fingertips

If you can't fit in the burden of graduation, just change the lineup.

Looking up, I saw the new wind direction. It is really fragrant to pull out the weeds and recover blood.

It has to be said that Xianyu understands contemporary graduates. The biggest headache for graduates is packing their luggage. Xianyu advocates that everything can be sold. The unused items that cannot be taken away or sold can be packed into blind boxes. Search for [Baby has a play and hang it on Xianyu] on Xianyu and sell them out with one click. The graduation stories of many people on Tmall are hidden in the express delivery. Tmall wrote a group of heartfelt copywriting with the theme of #The last express delivery of youth#. In the last express delivery of school, all the laughter, tears, regrets and satisfaction of this "youth" are packed together. While the poster copywriting builds momentum for the 618 promotion, it also resonates with graduates.

The so-called roommate is: one person places an order, three people +1

Ready to say goodbye to youth and ready to face society.

The express delivery station is always complained to be too far away, but this time I couldn’t bear to walk all the way there.

Even though there have been some minor unhappiness, I will still give you great happiness in the end.

Parting doesn't necessarily require tears, you can also be in the same frame.

Next time when we have a meal together, we should say it’s been a long time.

I have passed the graduation defense, so let’s do it together in the future.

If you can’t say goodbye, then see you on the court.

Goodbye!!! My chubby senior brothers and sisters.

This set of Tmall copywriting describes scenes such as group buying with roommates, eating with dining companions, playing basketball with classmates, etc. The time people spend with each other is much shorter than we think. Although we are reluctant to part, graduation and separation are for a better reunion. When we meet again in the future, may we become better versions of ourselves. Best wishes to all graduates!

Author: Ouyang Rui

WeChat Official Account: 4A Advertising Copywriter