Why does cross-border e-commerce really hurt me? What should I pay attention to?

Nowadays, e-commerce is indeed the first choice for many young people to start a business. After all, compared with physical stores, e-commerce does not require a lot of initial investment. However, the cost of cross-border e-commerce is relatively higher. Why does cross-border e-commerce really hurt me?

Why did cross-border e-commerce really hurt me?

In the field of cross-border e-commerce, it is very easy for both newbies and beginners to fall into traps. Once they fail to adjust, they will suffer huge losses in terms of money and time.

First, the supplier is unreliable. Because many cross-border e-commerce companies rank based on sales, inventory and other factors, but a product can be made into a hit product with great effort, but the supplier may not be able to supply the product, cannot guarantee the quality and so on. Once the supply cannot be guaranteed, your ranking will be gone forever; and once the size, color and packaging are slightly changed, you will probably receive a lot of complaints and returns, and you still have to pay Amazon's platform fee, so you will definitely lose money.

Second: Infringement. After selecting the category, if the registered brand is very similar to an existing brand, the brand owner will think that you are taking advantage of the brand's popularity and will report you. For example, if Amazon also agrees with this statement, your store will be closed. For example, if you are a clothing brand and you register CKC, CK will think that you are suspected of infringement and report you.

Third: A reliable investment manager is very important. Many new investment managers have only a limited understanding of Amazon's investment rules and terms. If you encounter such an investment manager, you must have a certain understanding of the terms, such as paying attention to the official Amazon website, following the accounts of some industry insiders (such as me), or participating in some industry exhibitions, and communicating more with big sellers or peers. Then you will not suffer losses due to misunderstandings or communication between the two parties.

Fourth: the logistics company that can write a historical epic. Logistics has many pitfalls, whether in the early stage of trade or in the later cross-border trade. For example, the ever-increasing prices, the uncertain shipping schedules, and the uncertain delivery time have all caused cross-border e-commerce companies to suffer. Therefore, a stable, fast, and cost-effective shipping company is very important.

Fifth: customs clearance. Generally speaking, as long as the product is not prohibited, the logistics supplier will remind you to prepare various materials in advance, but in fact, the materials and requirements of foreign customs will also change. If the customs officer who has just entered the customs system, for example, has special circumstances that are strictly prohibited, it may be delayed due to customs reasons. Therefore, you must find a transportation company with dedicated line operations. A logistics company that is familiar with these processes will definitely make you get twice the result with half the effort.

In the early stages of cross-border e-commerce, you still need to invest a certain amount of money. For everyone, if this cross-border e-commerce fails to succeed, the energy and money invested in the early stages will be wasted. However, if it succeeds, the profit is still considerable.

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