Does the new Amazon store make money? How to operate it?

There are many domestic seller friends who want to develop cross-border e-commerce business. Some friends are quite interested in this platform. In the actual process of operating the store, they encountered some small problems. They want to know whether the new store on Amazon can make money?

First of all, Amazon cross-border e-commerce can make money, but only a few people can make money. This is because the habits of Chinese people are different from those of foreigners. Maybe in your eyes, you are very satisfied with a product on Taobao, so you upload these products to your Amazon store, but in the eyes of foreigners, it is different. Maybe in the eyes of foreigners, your product is very rustic, so they will not buy it.

Secondly, many people still try to do Amazon with the same mentality as they do Taobao. What if the rankings don’t improve? Can’t I just make a few fake orders? Can’t I just play with fission? Can’t I just distribute a large amount of goods? If you have this mentality, you will definitely lose everything.

Because the rules of Taobao and Amazon are completely different, if you make up orders or play tricks on Amazon, your store will be blocked 99% of the time, so I can only say that people who have opened online stores are a little better than those who have not opened online stores in cross-border e-commerce. So it is very difficult to make money on Amazon.

How to get conversion rate after Amazon store has traffic

(1) Accurate keywords

On the Amazon platform, traffic comes in. For example, sellers who open stores on Amazon may use some very general keywords. Your exposure will increase because the keywords involved by sellers who open stores on Amazon are very general, but your conversion rate is not high, which will result in your ranking not being very high; also, your transaction volume will not be very large.

Therefore, accurate keywords are very important.

(2) Image optimization

Don’t underestimate pictures. Some Amazon sellers may think that just taking a few pictures can meet Amazon’s requirements. But if you really do it, the clarity of the pictures can help you increase sales by about 15% to 20%, so pictures cannot be ignored.

(3) Product selling points

Considering the current browsing habits of buyers, when they enter the Amazon store website, they will only see three places: the first is the picture on the left side of the page, the second is the title, and the third is the selling point.

It is not recommended for novice sellers to open multiple Amazon stores. However, if you are very familiar with the platform rules, have rich experience and sufficient funds, you can also consider opening Amazon stores on multiple sites.

Recommended reading:

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