Is the new cross-border e-commerce in 2021 reliable? Which platform is easier to operate?

Now many friends think that the domestic e-commerce competition is too fierce, and everyone often does not have many opportunities to share this piece of cake, so everyone has set their sights on cross-border e-commerce platforms. So is the new trend of cross-border e-commerce in 2021 reliable?

1. Is the new trend of cross-border e-commerce in 2021 reliable?

In fact, cross-border e-commerce is not that easy to do. Every year, veterans leave the market, and of course, many newcomers enter the market. No matter what industry you are in, the 80/20 rule applies. The top winners are a minority, and the majority fail. Especially in the cross-border e-commerce industry, it is still difficult for novices. Of course, as long as you always keep a learning attitude and constantly improve yourself, these problems can be solved.

Of course, compared with the fierce competition in domestic e-commerce, cross-border e-commerce is a new trend. At the same time, due to the epidemic abroad, online shopping has been greatly promoted. Now is the right time to enter.

Of course, cross-border e-commerce generally requires an initial investment, and the risks are not small. Although it is easy to do now, it is not possible for everyone to do it. So you must be prepared, maintain a good attitude, and be prepared to lose all your money. In the early stage, you generally don’t make money, and you must even be prepared to lose money. It is recommended that you choose a platform that suits you to do cross-border e-commerce, first understand the platform rules, and then open a store. Learn and practice at the same time, so that you can get started faster.

2. Which cross-border e-commerce platform is easy to operate?

There are many cross-border e-commerce platforms at present, and it is very important to choose a good platform. If you choose the wrong platform, it will be useless no matter how good your product selection and operation are.

The current mainstream platforms include: AliExpress, Amazon, eBay, Wish, Shopee, Lazada and other platforms, and of course there are independent sites; I won’t introduce them one by one here, if you are interested, you can collect them yourself. I personally recommend Amazon and Shopee.

1. Amazon: Needless to say, it is currently one of the world's largest cross-border e-commerce platforms. Most of its consumers are middle-class people from various countries, and they don't care much about prices. Therefore, the average order value is high, the profit margin is guaranteed, and the traffic is huge. Of course, the initial investment in Amazon is also relatively large, at least 30,000 to 50,000 yuan. It is recommended that those who have funds and resources can choose Amazon, which has considerable profits.

2. Shopee: As a newly emerging e-commerce platform in Southeast Asia, it has developed into the first e-commerce platform in Southeast Asia in just a few years and is a dark horse in cross-border e-commerce. Although the profit per customer of this platform is not as high as Amazon, the threshold is also low, the Southeast Asian market share is sufficient, and the cost of trial and error is still very low. There is no fee to open a store, and there is no commission for the first three months. It is very suitable for novice sellers who are short of funds and want to do cross-border e-commerce. The cost of getting started is also much lower, and the backend is exhausted by Taobao in China. The first station can also open a Taiwan site in China, which is completely unnecessary but there is a language problem.

Cross-border e-commerce is not as easy as you think. As cross-border e-commerce becomes more and more mature, competition is gradually becoming fierce. At the same time, the threshold of cross-border e-commerce is much higher than that of domestic e-commerce!

Recommended reading:

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How long does it take for a novice to make a profit from cross-border e-commerce? How to do it?

What are the strategies and methods for cross-border e-commerce product selection?