What preparations should be made to build an independent website? What do you need to prepare?

When merchants build cross-border independent websites, they must first investigate the aesthetic tastes and online shopping needs of potential domestic and foreign users, and do a good job of traffic and data analysis of the independent website. So what preparations should be made to build an independent website?

What do you need to prepare for an independent website?

1. Choice of website building tools

From the cost perspective, many people recommend using Shopify because of its low threshold, with a minimum of $29, plus free themes and applications, which can basically meet the needs of novices for practice. Although there is a 2% transaction commission, you don’t have to consider this issue if you don’t have any orders. After you have orders, you can upgrade the package to reduce the commission rate, with a minimum of 0.5% commission, or even 0. Of course, each seller’s situation is different, so just make your own choice.

From the perspective of usage, SAAS model website building systems, such as Shopline of Benben Technology, are basically similar, and the background is basically not complicated. In a simple model, you can assemble a product website that suits you by selecting template themes and applications. In addition, it is not difficult to think about it, learn more about practical operations, and become familiar with the system. Of course, some applications are in English or not developed by Shopify, which may require more learning costs.

2. Domain Name

Take Baidu as an example, www.baidu.com is the domain name, and the independent website is to visit the domain name to reach your website to purchase and place orders, so the website you build needs to be bound to the domain name. Channels for purchasing domain names: various domain name service providers such as HiChina, Godaddy, Tencent Cloud, and Xinnet.

1. Domain name fee. The price varies with the suffix. For example, the .com suffix costs dozens of yuan.

2. Domain names can only be purchased on an annual basis and cannot be bought outright, but can be purchased for multiple years at a time.

3. For the European and American markets, we recommend the .com suffix. For a specific country market, such as Japan, we recommend the .jp suffix.

After purchasing the domain name, there is a panel for controlling the resolution of the domain name. It is bound in the background of the website, and then resolved through this panel. Just wait for it to take effect (it will take effect when you visit the domain name and open the website). The effective time is generally 72 hours, and sometimes it only takes a few minutes.

3. Products

The first step in choosing a product is to make sure it has an audience and that the market is not oversaturated with too many similar products, which may prevent customers from choosing your product. But be careful not to choose a completely blank project, a little competition is good - it proves that the market is ready and mature.

In general, to build an independent website, you need to choose a good website building tool, create an easy-to-remember domain name, and decide on the service period and website building system. Finally, you need to choose the right shipping logistics and payment tools.