When opening a store on Amazon, you may often encounter some terms that you have never seen before. These terms are generally only known by experienced merchants in Amazon stores, and it is basically difficult for novices to understand what they mean. For example, what do the parent and child terms on Amazon mean? Let me introduce them below. What does Amazon parent and child mean? Amazon variants include parent and child, i.e. parent ASIN and child ASIN. Child is a product with variant attributes, while parent contains all child, which can be said to be a collection of products. In many cases, the parent has no sales significance and only exists as a binding node. What do real and fake mean? The real and fake are proposed based on the sales status of the listing. In some cases, Amazon sellers need to create fake, unsalable listings to complete operations, such as locking in flash sales. In this case, the salable listing with real information becomes the real one, and the fake, unsalable listing becomes the fake one. What are Amazon variations? Variants are a collection of products that are related to each other. They are a collection of different attributes (size, color, dimensions, style) of the same product. Simply put, variants are products that can be purchased by clicking on the same listing page. For example, the same style of car lock has 10 colors, and each color of the car lock corresponds to a separate listing (because each color has its own ASIN). By setting up variation relationships, Amazon sellers can present these 10 colors of car locks on each listing page, allowing buyers to understand more product choices without having to click on 10 listings to view them. The meaning of parent and child on Amazon is actually mainly explained around listing variants, because in fact listing variants refer to parent and child, while fake and real bodies are defined based on the sales status of the listing, so once you figure it out, you will know what is going on. Recommended reading: What is the VAT fee for Amazon Europe? What is the VAT fee for Amazon Europe? Is there any risk in helping others register for Amazon? What are the potential risks? How much is the Vat tax deduction on Amazon Germany? What materials are required to apply for a tax number? |
<<: What are the disadvantages of the Linio platform? What are its advantages?
>>: What is the process for opening a store on a cross-border e-commerce platform? How to do it?
When it comes to "positioning", people o...
The two short video giants, Kuaishou and Douyin, h...
With the development of WeChat Video Account, will...
ChinaJoy 2024 was unprecedentedly grand, with top ...
Introduction: This year's "top pick"...
With the change of consumers' lifestyles and c...
This article mainly describes the competitive situ...
Recently, many Amazon sellers have received accoun...
It is not uncommon for brands to go bankrupt due t...
This article talks about the ad ranking of search ...
Monitoring data and analyzing abnormal data are co...
Currently, the Etsy platform only accepts sellers ...
After successfully opening a store on Shopee, merc...
In order to obtain accurate potential users online...
As the curtain of Double 11 in 2024 slowly falls, ...