How much does a cross-border e-commerce store earn? How can merchants earn more?

More and more domestic merchants are opening stores in the cross-border e-commerce industry, which has also attracted more merchants to engage in cross-border e-commerce. However, before entering an industry, you must first understand some knowledge, such as the prospects of cross-border e-commerce, the income situation, etc. Let's take a look below.

How much income can you earn from opening a cross-border e-commerce store ?

This is really a heavy topic. How much money can you make from cross-border e-commerce in a year? No one can say for sure. It mainly depends on the company's operating capabilities and product market. There are many cross-border e-commerce companies that make three or five hundred thousand a year, but there are also many that lose money.

From 2017 to 2019, all platforms, including eBay, AliExpress, Amazon, and Wish, have improved their systems. It is no longer the era where you can sell products as soon as you put them on the market. If a product infringes upon copyright, the store will be banned from sale or closed. If the supply chain cannot keep up, the promotion costs will be wasted. For example, Amazon's review rules are becoming more and more stringent, which has led to the support of many service providers. Products are often faced with the application for sales rights, infringement, and removal from shelves due to poor quality. In particular, the European site also charges VAT tax, and the advertising costs have also increased. If your product is not very advantageous, the supply chain is not sufficient, and you are not a brand seller, it will be difficult to survive.

How can merchants earn more?

If you are a factory or trader doing traditional foreign trade and are now transforming into cross-border retail (previously foreign trade wholesale), you need to research whether your products are suitable for retail. The factory was originally an OEM, producing according to the requirements of corporate customers and meeting the standards. However, when doing Amazon B2C, the service objects have become individual consumers, and the original set of standards cannot please them. The product appearance, packaging, etc. must be more refined.

Factories must keep an eye on the latest developments in the cross-border industry, invest heavily in product development and design, and equip themselves with micro-innovation capabilities. Creating hot-selling products will become an important source of revenue.

If you are a domestic Taobao or Tmall seller transforming into a cross-border e-commerce seller, then please understand the nature of different e-commerce platforms clearly and complete the initial training and learning before doing so. Be sure not to step on some minefields.

To give a simple example, Taobao fake orders are the most common, but this idea will fail if you try it on Amazon. If you don’t believe it, you can try it. In addition, new products on Taobao stores are usually: plagiarized titles, identical product details, and a large number of them are put on the shelves. If you have this idea to operate an Amazon store, I am afraid that even the gods can’t save you.

If you are an office worker with a stable salary, then you can operate the platform account part-time for a period of time, and then decide whether to do cross-border e-commerce after you are familiar with it.

It must be admitted that it is not easy to do cross-border business part-time. A friend of mine is like this. He works during the day and has to list at night. He is often still modifying pictures at 4 am. In the long run, if you can't balance it well, you will be exhausted both physically and mentally. Sometimes, in the end, you still have to make a choice: give up the cross-border business or quit your job?

But before you find your real career, part-time work is a good way to exercise yourself. Starting with part-time work, you will gradually realize your strengths and weaknesses and accelerate your growth.

In addition, e-commerce platform policies are constantly changing, and you need to keep learning and updating your knowledge. Compared with other industries, your operational experience is actually not incremental, and your skills cannot be compounded because past experience is no longer suitable for current development. So from the perspective of personal growth, work skills can neither increase in value nor be compounded. If you leave this platform, you will have nothing.

The income from opening a cross-border e-commerce store is related to the individual's store management ability. In any case, most merchants have profits that exceed those of ordinary white-collar workers. So as long as you do cross-border e-commerce and make efforts, the rewards will definitely be generous, and the longer you do it, the greater the income will be.

Recommended reading:

What are the product selection skills of Shopee cross-border e-commerce? How to do it well?

How long does it take for Shopee's deduction points to be displayed? What is Shopee's deduction system?

Is it illegal for Shopee to reduce inventory? What are the violations?