What is the process of building a cross-border e-commerce platform? How to do it?

In the cross-border e-commerce industry, the model of independent stations has always attracted much attention, because this model of cross-border e-commerce has a very high degree of freedom. Merchants can build various cross-border e-commerce platforms according to their own needs. So what is the process of building a cross-border e-commerce store?

What is the process of building a cross-border e-commerce platform ?

1. Model positioning of cross-border e-commerce platforms

If an enterprise wants to build an e-commerce platform, it must first consider what kind of model is suitable for it. We need to take into account the types, functions, uses, technologies, marketing and other factors of the e-commerce platform, make scientific and reasonable distinctions, and choose the type that suits us. Only when we determine how to build that type of cross-border e-commerce platform can we carry out a comprehensive construction and achieve the ideal effect.

2. Apply for a cross-border e-commerce platform license

We can only build a cross-border e-commerce platform if it complies with government and legal requirements, so we also need to go through relevant procedures and licenses. Only when these certificates are completed can we officially operate the cross-border e-commerce platform we have built.

3. Choose a reasonable platform payment method

To build a cross-border e-commerce platform, we need to choose an electronic payment platform. It is obviously not appropriate to build an electronic payment platform by ourselves, which requires strict technical security requirements and approval. Therefore, the best way is to cooperate with a third-party electronic payment platform to improve the cross-border e-commerce platform we build, which can support multiple types of payment methods, simple, safe and reliable, so that the cross-border e-commerce platform built will be more attractive.

4. Improve the product supply system in advance

Building a cross-border e-commerce platform requires a scientific, complete and reasonable product supply chain. Only by improving the product supply link can the products purchased by customers be delivered quickly, conveniently and accurately in a timely manner. In this way, the needs of customers are guaranteed, and a cross-border e-commerce service platform can be better built.

5. Overcoming language barriers

This is also closely related to the website, and can be an extension. The reason why we talk about small languages ​​is that cross-border online retail websites will have visitors from different countries. Many cross-border e-commerce websites are mostly in English, which may be related to the market they are facing. But if you want to promote more orders, you have to break through the language barrier. It is very troublesome for users to see but not understand the order.

The translation cost of building a website in a small language is relatively high. My personal suggestion is to establish multilingual services, which will save a lot of operating personnel costs, promotion and optimization costs. Of course, it depends on which markets you are targeting, such as Russia, Spain, Arabic, etc.

6. Build your own cross-border e-commerce platform

For most cross-border e-commerce players, building their own website can be said to be a once-and-for-all method. By building a website, you can master key user data, better accumulate brand users, cultivate customer trust and loyalty to the site, and avoid the many uncertainties and risks brought by third-party websites.

The process of building a cross-border e-commerce platform has been introduced. Generally, if you want to build a cross-border e-commerce store in an independent station model, you need to rely on relevant platforms, such as Shopify. After registering an account on this platform, you can get a series of services and technical support.

Recommended reading:

Which platform should I choose for cross-border e-commerce? What are the requirements for entry?

How to do cross-border e-commerce for individuals? What do you need to prepare?

Is cross-border e-commerce profitable for individuals? How can you make money?