Is Shopee top promotion useful? What are the tools for automatic top promotion?

Is Shopee top promotion useful? What are the tools for automatic top promotion?

Shopee store operation includes many operations, such as selecting products, posting products, optimizing product rankings, etc. For Shopee merchants, is Shopee top promotion useful? The following content will provide you with relevant introduction.

Is Shopee pinned promotion useful?

For products that have been pinned before, they can be displayed in turn under the keyword search category to increase exposure and display. Under "Latest", the weight of product ranking will not be too inclined to sales and reviews, etc. Products that have been pinned will receive a high search weight.

In addition to the main site search, the pinned products will also be displayed at the front in the seller's store. After the buyer enters the store, if he checks the "latest" sorting method in the store, he will see the products that have been pinned in the store first. It is convenient to promote the latest new products or products that want to be popular. In this way, indirect conversion of traffic can be achieved.

What are the automatic top-ranking tools?

1. Wangxiaowang is a tool that can automatically pin products to the top. You can open the marketing version and select the automatic pinning function.

2. KeYouYun ERP can add Shopee products to the top promotion. The added products will be automatically added to the top of Shopee. Each store can promote up to 5 products within 4 hours.

3. There are two ways for Mango store managers to automatically pin products to the top: 1: Batch select products online to pin them to the top 2: Add products to the top in the customer service link

Suggestions for manually pinning products:

It is necessary to frequently promote new products on top. It is not recommended to use the pinning function for popular products that have already gained a certain degree of popularity, as it will affect the product title search. It is best to pin products on top during the prime time of each site.

Merchants on the Shopee platform often use the pinning method to attract product traffic when operating their stores. Generally speaking, after pinning, they can get more traffic, which is a very useful method.

The search ranking of new products will be relatively high among similar products. Adding new products in small batches at different time periods every day will help the store's continued exposure.

The best time to launch new products varies from site to site on Shopee, so you need to understand the specific conditions of each site to better launch new products and increase the number of orders:

Taiwan and Singapore: 20:00-00:00;

Malay Station: 14:00-16:00;

Indonesia Station: 10:00-12:00; consumers rarely place orders after 21:00;

Philippines Station: The ordering period of this station is not too concentrated, and basically all of them can operate new products;

Vietnam Station: Most orders are placed in the morning.

The number of new products does not need to be too large, about 20 new products per day is enough. Good product selection requires persistence. When launching new products, you can follow your fans to expose new products more effectively.

Under normal circumstances, each store on each site can only have 5 products pinned at the same time on the Shopee platform, and the pinning time is 4 hours. So the effect is still very good.

Recommended reading:

How to apply for a Shopee Indonesia store? What are the tips?

Introduction to Shopee Brazil's September Marketing Activities

How does Shopee freight forwarding charge? How is the logistics cost calculated?

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