When opening a store on Amazon, you may encounter many situations that you don’t know what to do. For example, if your product originally has good sales, but someone follows your lead and sells at a lower price, your product will be suppressed. So how should you save yourself at this time? How to save yourself from copycat sales on Amazon? Method 1: Amazon’s automatic protection Generally speaking, after sellers register with Amazon, Amazon will use the information provided by the brand and, through machine learning, try to identify and remove potential bad product information before infringement occurs, effectively protecting the brand, restricting the creation of quotes, creating ASINs, etc. Method 2: Use the Transparency program and only sell products with an anti-counterfeiting code If cross-border sellers want to prevent the sale of counterfeit goods in advance, Rongchuang Overseas recommends that sellers can choose the appropriate ASIN to join the Transparency program. In other words, each product that joins the program needs to be affixed with a unique Transparency code, which will be checked during the listing and logistics process. If there is no correct code, it cannot be sold. Method 3: Use the Report a Violation tool Use the Report a Violation tool to efficiently report violations. Sellers can use this tool to search and report potential infringements, and even authorize intellectual property owners and their agents to notify Amazon of suspected intellectual property infringements, including trademark, copyright, and patent infringements. ●Benefits of applying for a trademark: Sellers can use trademarks to identify their own goods or services and distinguish them from those of other brands. The content and form include: text, symbols, designs or a combination of them. ● Benefits of owning copyright: Generally speaking, sellers own the copyright to pictures, videos, images they have taken, etc. When other sellers steal product pictures or use images designed by others (such as a cartoon character) without authorization, there is a risk of copyright infringement. ● Benefits of having a patent: A patent is a form of legal protection for an invention. There are three main types: invention patents, utility patents, and design patents. A seller with an issued patent can prohibit others from making, using, offering for sale, or importing the invention into other countries for a fixed number of years. Method 4: Automatically remove using Project Zero Project Zero: Self-service removal. If sellers have submitted potential infringement reports using the Report a Violation tool in the past 6 months and the acceptance rate is at least 90%, the brand may also obtain Project Zero permissions to remove counterfeit products by themselves, without having to report to Amazon and wait for the results. If you are facing counterfeit follow-up sales, Rongchuang Overseas recommends that you use the Transparency program and report violations to protect your brand rights. If your products are copied by others while you are opening a store on Amazon, you can set up a function to report violations and pay attention to your own brand protection, etc. These can effectively solve the problem of being copied by others. After all, if you have a brand or have obtained brand authorization, then other merchants cannot copy your products. Recommended reading: How to restore the Amazon sku if it is accidentally deleted? How to operate? Can Amazon Prime membership be canceled after trial? What are the common problems? How to pack Amazon FBA? What should I pay attention to? |
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