How to find hot-selling products on eBay? How to increase traffic?

If you want to do cross-border e-commerce business, you can choose AliExpress, Amazon or eBay. Different cross-border e-commerce platforms have different conditions for opening a store. Of course, product selection is very important. So how do you find hot-selling products on eBay?

How to find hot-selling products on eBay?

First of all, sellers need to understand the hot-selling products on the eBay platform, so that they can roughly understand the consumption habits of eBay buyers. At present, the hot-selling products on eBay mainly include 3C digital products and accessories, beauty and skin care, furniture and home products, etc. It is recommended that you check which products have relatively low competition and will have more advantages.

There are many product selection tools for eBay sellers on the market. For example, the Category Research Tool in ZIK Analytics allows sellers to understand the best-selling products on the platform. There are also tools such as Algopix and Terapeak, which are product selection tools currently used by many eBay sellers.

Although the eBay platform is slightly different from other e-commerce platforms, it can still be used as a reference. For example, Amazon and Wish are both based on the European and American markets, and consumer habits are still of great reference value. The main point is the convenience of pricing. You need to see whether it is suitable to set a fixed price or auction, and then set it up to get more traffic and sales.

How to increase traffic?

1. Number of orders: The higher the record of a product, the more exposure it can get. We can all see how many units of a product have been sold. The higher the sales volume of a product, the more buyers will favor this type of product!

2. Buyer satisfaction: Buyers can see reviews from other buyers on the store page and product page. Such reviews are also related to the buyer's payment conversion, dispute rate, complaint conversion, etc.

3. Product title relevance: that is, the degree of match between the user’s search terms and the product title and keywords.

4. Product price and shipping cost: eBay’s rule is to increase the ranking of products with free shipping and reduce the ranking of products with high shipping costs or unclear shipping costs.

Now all major cross-border e-commerce platforms have strict control over supplies, so you cannot sell products on eBay, but eBay also has many other hot-selling products that you can sell.