What are the wish pb operation skills? You must learn these 5 skills

As a world-renowned e-commerce platform, Wish PB (ProductBoost) provides a promotion tool that allows sellers to increase the exposure and sales of their products by placing advertisements. However, for novice sellers, using Wish PB for effective operations may require some skills and strategies.

What are the wish pb operation skills?

1. Choose the right products: Before using Wish PB, sellers first need to choose the right products to promote. High-quality products have higher potential demand, thus increasing the chances of clicks and purchases. Sellers are advised to choose products related to the current hot trends in the market and focus on keywords with high search volume and low competition.

2. Set a reasonable advertising budget: Wish PB is charged according to the daily budget. Therefore, sellers should set a reasonable advertising budget according to their own situation. Consider the balance between advertising costs and expected returns. When using Wish PB for the first time, you can set a lower budget and observe the effect, and adjust the budget according to the feedback results.

3. Continuously monitor and optimize ads: The success of Wish PB often depends on the quality and effectiveness of ads. Sellers should regularly monitor indicators such as ad click-through rate, conversion rate, and revenue, and adjust advertising strategies based on the data. A/B testing can be performed to optimize ad titles, keywords, images, and descriptions to improve ad effectiveness and user experience.

4. Pay attention to product inventory and logistics speed: Wish PB's goal is to increase sales and exposure, so sellers should ensure that the inventory of goods is sufficient. At the same time, fast and reliable logistics services are also the key to success. Timely processing of orders and providing accurate shipping information can help sellers win the trust and satisfaction of buyers.

5. Provide good after-sales service: When using Wish PB, sellers should pay attention to providing high-quality after-sales service. Respond to buyers' inquiries and complaints, solve problems and maintain good communication. This helps to build a good reputation and customer loyalty, laying the foundation for long-term development.

In short, by choosing products reasonably, setting a reasonable budget, continuously optimizing advertising, paying attention to inventory and logistics, and providing good after-sales service, sellers can better utilize Wish PB for operations and achieve better performance and returns.