How to build a cross-border e-commerce independent website? Any experience to share?

Speaking of cross-border e-commerce independent sites, everyone is also curious about how this site should be built? After all, independent sites are different from others, so, in the initial stage, in fact, merchants dare not take it lightly, so let us also share the practices of cross-border e-commerce independent sites.

Any experience to share?

1. Create a word table, list as many words as possible by category and subcategory, then use the planner to list the search volume of the words, and then sort the word table by search volume, and choose the words with a search volume between 50-500 as the main push words. Why choose this search volume word?

Because the search volume of words in this range is moderate and the competition is relatively low. Words with too high a search volume cannot be promoted, and words with too low a search volume will not be searched by anyone.

2. Research the ranking of competitors' websites and other information to use as a reference for goals and SEO strategies so that we can arrange the work in a time node.

3. Content organization. Google algorithms are becoming more and more intelligent, and the goal of the algorithm is to provide the most valuable results to all users. The previous black hat practices are no longer applicable and need to be replaced by new methods.

Therefore, when organizing content, you must take content as king and provide high-quality website content from the customer's perspective. With this idea, no matter how Google's algorithm changes, website traffic and ranking will not be affected.

Why is there no traffic or inquiries after your website goes online?

Many friends who do foreign trade have their own websites, but there are fewer websites with traffic and inquiries, especially fewer with more inquiries. The reason is that the idea when building the website may not be clear enough. In fact, if you want to get traffic and inquiries as soon as possible after the website is launched, word arrangement and strategy are the key points, among which words with moderate search volume become the top priority.

However, this point is ignored by many people. After testing, without exception, they received inquiries after the website was launched. Although not many, it at least shows that this method is feasible. Then slowly accumulate, the effect will get better and better, time and effect will not be wasted. The key to building a website by yourself is to have patience and money, and not to rush, otherwise the effect will not be achieved.

After all, the purpose of building your own independent website is to keep your customers in your own hands. If you use other platforms, in fact, the users belong to the platform.

That’s all I have to say about the practices of independent websites for cross-border e-commerce. In fact, to build an independent website, the minimum requirement is to attract customers with needs through search, so that it is easier to get inquiries or close deals. It will definitely not be very fast at the beginning, so everyone needs some time to make adjustments, and the subsequent results will gradually improve.