How to improve the store ranking of Wish? How to improve the ranking of Wish

Wish is an emerging mobile e-commerce company. The products sold on its App are of high quality and low price. Those who open a store on Wish hope that their store can have a good ranking. So how does Wish improve its store ranking?

How to improve store ranking?

1. Improve the repurchase rate. The repurchase rate of a store can better reflect the buyer's satisfaction with the store. Good product quality and good seller service can increase the buyer's repurchase rate, thereby improving the store's ranking.

To increase the repurchase rate of a store, it is mainly necessary to start from the two aspects of optimizing store products and improving service quality. This is the most important factor affecting store rankings.

2. Do a good job of store rating. The higher the store rating, the higher the store ranking will be. From the top-ranked stores on the platform, we can see that their store scores are mostly between 4.4 and 4.5, so you need to make your store rating reach 4.4 to enter the ranking of the Wish platform.

The most important thing is to improve the quality of the store's products and not let buyers give them one-star or two-star ratings, because this will lower the store's rating; if the proportion of one-star or two-star products is higher than 7%, then the store's ranking will not be high.

3. Improve the store's logistics performance. The delayed delivery rate, delivery time and other logistics indicators of the store's packages are also important factors affecting the store's ranking.

The top-ranked Wish stores have relatively good indicators. For example, the average delivery time for platinum stores is 16 days, and the longest is no more than 20 days. Therefore, it is necessary to ensure that the goods can be shipped in time after the buyer places an order, and choose a suitable logistics company to ensure the delivery time of the product.

4. Pay attention to the buyer's refund index. If the store's refund rate is relatively high, then don't expect the Wish store to have a high ranking. It is reported that the refund rate of ranked Wish stores is about half that of unranked stores, and the refund rate of the top ranked platinum stores is 1%-2% lower than that of ranked stores.

Therefore, you need to check whether there are any problems with your products, optimize them based on buyers' feedback, reduce the refund rate, and improve your store ranking.

Here is one thing to mention: if wish sellers want to improve their store rankings, they need to formulate corresponding strategies from the perspective of increasing sales. An increase in sales will often lead to an increase in store rankings.