Which Shopee site is better? How about the Taiwan site?

The Shopee platform has been developing rapidly in recent years and has become the largest cross-border e-commerce platform in Southeast Asia. Many merchants are inquiring about the various Shopee sites and considering joining. So which Shopee site is the best to do business on?

While Shopee has opened 8 sites, it also has its own focus.

Shopee Taiwan and Indonesia are the two largest sites in the market. Shopee will definitely continue to invest in and optimize these two sites.

Shopee Singapore, Malaysia, and the Philippines are all English-speaking markets, which is advantageous for us as cross-border sellers in Europe and the United States;

Shopee Thailand and Vietnam are small language markets, but they have relatively large populations and are also very good; since the Brazilian site is a newly opened site, only invited stores can move in (invitation system).

Generally speaking, new Shopee sellers will be assigned to sites in Taiwan or Malaysia.

The Taiwan site is large in size and similar to mainland China's domestic trade. The Taiwan site has a higher average order value and no language barrier, making it more suitable for novice sellers.

Compared with the Taiwan site, the order volume of the Malaysian site is much higher, but the consumption level is lower, there are many big sellers, and the price war is more intense, which is a greater challenge for new sellers.

How about Taiwan Station?

Taiwanese buyers have strong spending power and place orders quickly, but it is usually not ideal to copy your popular products in Europe, America or Southeast Asia. It is recommended to select products specifically for the Taiwanese market.

Taiwan Station will be pleasantly surprised by your investment. Women's clothing is currently the largest category on Taiwan Station, while maternal and child toys, home furnishings, men's clothing, mobile phone accessories, and 3C are potential categories on Taiwan Station. Based on the characteristics of consumers on Taiwan Station, the secret to doing well on Taiwan Station is to always maintain interaction and stickiness with the buyer group, which is really very different from Amazon. Amazon and buyers basically have zero communication, but Shopee Taiwan Station requires merchants to organize various activities, which is the site that most thoroughly reflects Shopee's social e-commerce attributes.

Generally speaking, the first sites to consider when entering Shopee are Taiwan and Malaysia. These two sites have large markets and fierce competition. New sellers are usually assigned to these two sites.