Amazon China Prime Member Day 2023 officially starts on July 10

Amazon China Prime Day will be held from 11:00 pm on July 10 to 3:00 pm on July 13. The event will last for 64 hours and will offer a 70% discount. Prime members can receive an exclusive coupon, with a 50 yuan discount on purchases of 1,500 yuan or more.

It is understood that this year's Amazon Prime Day will have 20,000 international brands and nearly 2.5 million new products, including 2 million discounts, and China-exclusive promotional products have increased by 300% year-on-year.

From 6pm to 8pm on July 11, Amazon Global Shopping and What's Worth Buying will launch a cross-border broadcast in London, Tokyo and Beijing. The Tokyo station will take you to experience the joy of Japanese lightweight outdoor lure fishing, and Japanese high-end fishing gear brand Daiwa and Tokyo's popular outdoor brand Ogawa will make surprise appearances; the London station will seamlessly connect the British home atmosphere, including British and Asian Philips and Crocs European lines.

"Must-buy Recommendation Officer" is online, and Amazon Global Shopping has joined hands with cross-category bloggers to select the must-buy items for Prime Member Day at great value. During Prime Member Day, Amazon Global Shopping will set up fan-exclusive welfare groups on multiple channels. Fans can enjoy a large number of good coupons, good prices and good products by joining the groups; they can also visit the Amazon Global Shopping mini program and arrange continuous live broadcasts every day.

During this Prime Day, nearly 2.5 million new global treasures were launched on Amazon Global Shopping, such as Hawaiian professional baby carrier brand Ergobaby, French eye skin care brand TALIKA, British health brand Health4All, and Japanese royal porcelain brand Okura Ceramics.

During Prime Membership Day, there will also be millions of new products to explore in India, Asia and Germany, including a 40 yuan discount on all clothing and footwear purchases over 300 yuan. Well-known shoe brands Clarks, Austrian famous shoe brand Think!, HUGO BOSS and others will all appear with hardcore discounts.

During this Prime Day, Amazon Global Shopping also released 7 new findings on global lifestyle trends based on 2023 overseas shopping consumer insights, including "Light Food and Drinks for Skin", "Attention! Rainbow Invasion", "Calling! Full Blood Return", "Summer Wind Chasing Tour", "Memory Collector", "Green Home" and "Cleanfit Club". At the same time, Amazon Global Shopping has selected 6 treasure brands and collections to provide consumers with more niche purchase inspiration.

At 11pm today, Chinese consumers only need to log in to the Amazon Shopping App and the Amazon Global Shopping WeChat Mini Program to participate in the Prime Member Day event and place orders for super-low-priced products from all over the world with one click.