Why doesn't Amazon recommend making phone cases? How to choose products?

On Amazon, everyone knows that this Amazon platform is a cross-border e-commerce platform, so the thinking of doing cross-border e-commerce is definitely not the same as that of domestic e-commerce. Many friends do not recommend making mobile phone cases. Why does Amazon not recommend making mobile phone cases?

1. Why doesn’t Amazon recommend making mobile phone cases?

Mobile phone case category, the traditional three lucky treasures, especially reviews and prices, if you don't have real evaluation capabilities, it is not recommended for novices to do it, Amazon will eat you without leaving any bones. Of course, if you have other advantages, that's another matter.

2. How does Amazon select products?

1. Is the potential market for the product large?

We need to research and analyze whether the product will have room for development in the future, whether it will continue to grow in the future, and whether consumers have much demand for the product. For example, pet products have become an important part of our family life, and the demand for pet products from foreign consumers is only increasing.

2. Determine consumer needs

Consumers in different regions of the world have different living habits, demand preferences, and cultural backgrounds. The same product cannot be suitable for buyers in all regions. At this time, it is necessary to judge what the foreign buyers’ demands for the product are.

For example, clothing sizes in Europe and the United States are generally several sizes larger than those in Asia.

3. Product profit

The purpose of making products is to sell them and to make money. In today's e-commerce environment with high traffic costs and high operating costs, if there is not enough product profit, you will eventually go bankrupt.

4. Competitors

Whether it is domestic e-commerce or cross-border e-commerce, price wars are inevitable. When searching for the same product online, the prices of products from different sellers are clear at a glance. We can analyze the data of competitors, analyze our own advantages, and differentiate ourselves with our own advantages.

The reason why Amazon does not recommend you to make mobile phone cases is because it is not cost-effective to do cross-border e-commerce with mobile phone cases, because the selling price of mobile phone cases is only so much, but the logistics of cross-border e-commerce is relatively expensive, and the profit of this product itself is not large.

Recommended reading:

What does Amazon VPS mean? What are the advantages of Amazon VPS?

How to add variations on Amazon? What are the methods?

What is the formula for calculating Amazon conversion rate? How to improve it?