What kind of store is suitable for novices on cross-border e-commerce platforms? Which platforms are suitable for novices?

Newbies in cross-border e-commerce need to fully understand the industry and be prepared. Secondly, choose a suitable platform, think about what kind of store you want to open, and prepare relevant store opening materials. So what kind of store is suitable for newbies on cross-border e-commerce platforms?

Clothing Store

Which cross-border e-commerce platforms are suitable for beginners?

1. Amazon

Amazon can be said to be the most mature cross-border e-commerce platform in the world with the largest user base. It is the leader among cross-border e-commerce platforms. Since it was established a long time ago, it also has far-reaching significance for global economic and trade.

The sales of stores on this platform are quite high, and the competitiveness is very high. There are strict standards and specifications for the registration process, product quality, etc., and the platform rules are also relatively strict. If you don’t have a certain understanding of the platform, it is easy to violate the rules, not to mention that in this "store closure trend", it is easy to be blocked if you are not careful.

Another advantage is that Amazon's backend logistics management system is very complete.

2. AliExpress

AliExpress is a cross-border e-commerce platform under Alibaba. With Alibaba as its backer, it has always developed very well and has the majority of user groups.

This platform is mainly based on retail and implements a low-price strategy, so low-cost and low-priced products such as jewelry and electronic product accessories will have more advantages. If there are manufacturer resources, the cost price will be more advantageous. It is also recommended that sellers who want to operate on this platform look for some direct sales cooperation with manufacturers.

In addition, the registration process of AliExpress is relatively simple and easy to operate. It is a more suitable cross-border e-commerce platform for novices.

3. Shopee

Currently, the economy in Southeast Asia is developing rapidly, and Shopee has become a platform with great potential. The platform also has eight sites for everyone to choose from.

One advantage of this platform is that it does not require any commissions, but paid advertising is still necessary for the healthy development of the store and will still cost some money.

4. Ebay

The core markets of the eBay platform are mainly in the United States and Europe. It is an international retail platform.

Sellers do not need to pay any fees to open a store on the platform. The threshold and risk are relatively low, but the registration procedures are relatively complicated.

The platform mainly offers high-quality and low-priced products, and the platform rules are biased towards consumers, so merchants will inevitably suffer losses. In addition, the platform is all in English, which is not very friendly to sellers with poor English.

In general, newcomers to cross-border e-commerce platforms are suitable for opening clothing accessories stores, 3C digital stores, daily household stores, kitchen supplies stores, sporting goods stores, etc.