Play with the advertising copy

Advertising copy is the bridge of communication between brands and audiences, and can directly affect the audience's perception, interest and attitude towards products or services. This article will introduce ten interesting advertising copywritings. There is endless fun and wisdom hidden behind these meme copywritings. Whether you are a beginner or a copywriting expert, let's read this article together, step into this copywriting maze, dig out the deep meaning behind the fun, and explore the truth of advertising marketing!

Some real advertisements have very sexy copywriting.

1. Really, I will uninstall

This Zhiben Shuyan Repairing Makeup Remover Cream has environmentally friendly packaging and comes with a spoon. It emulsifies quickly, is non-irritating and very gentle, and won’t make your eyes sticky after washing. To sum it up in one sentence: it really removes makeup ~ I borrowed the internet meme “I’ll really thank you” (it’s more of an expression of depression and speechlessness).

2. Just Flowers

The boss said that Valentine's Day is coming and we should come up with some pictures to suit the occasion: a friend receives a bouquet of flowers and shows off for a long time and laughs to death. They're just flowers. My own grave will also grow flowers, not only flowers, but also mushrooms. Then we can all go on a picnic and it will be lively.

3. Make this cup for me.

I have to say that this sentence is really informative. It is not only about doing e for i without reservation, but also about doing 1 for love with deep affection. I want to see what is so fierce? Ah, it's Monday~~~~

4. Who among my family members understands?

We still have to rely on NetEase to make a living. I have seen people complaining online before that they were bombarded with text messages during the public beta of NetEase's "Yi Shui Han". In the end, the number of reservations before the public beta reached 40 million. It seems that the text message fees were not wasted.

5. “First the mushroom, then the little man”

"Mushrooms first, then villains" means that if you eat mushrooms from Yunnan, you are likely to be poisoned and have hallucinations, with many villains appearing in front of you. Some people also say that the reason why mushrooms in Yunnan are so fresh is that they are hallucinations caused by poisoning. I remember a friend shared his experience of eating mushrooms. After eating the mushrooms, he didn't see any villains. He thought he was lucky and didn't get poisoned this time, until his dog came over and asked him: Is it delicious? So the advertisement of this "Yunnan cuisine" restaurant is really good. What do you need IMAX or VR glasses? Just eat some mushrooms and see whatever you want.

6. “Extraordinary Travel”

When you are in a good mood after test-driving a luxury car, riding a bicycle is just like riding a convertible. Who says it isn’t? As long as you start accelerating, the wind will be your cloak.

7. Super Shopping Festival

Sure enough, when you are in love to a certain extent, you will deceive yourself even if he doesn't lie to you.

8. The Wind in the Cold Palace

It is the wind blowing from the cold palace. As expected, it is a cultural and creative product from the Forbidden City. The wind in the cold palace is authentically cold.

9. Physical Lack of Salary

It is a magic tool for salary increase that is placed on the table. It is recommended to put it where the boss can see it, and then drink water like crazy in front of the boss. The boss asks you why you drink so much water, and you answer: Well, my body lacks salary.

10. Relying on appearance, not strength

This is the last time in life when you need to use your brain. From now on, you will rely on your face. What does this copy say? From the copywriting point of view, it goes straight to the point and explains the benefits of medical beauty. From now on, your life will depend on your face. It is a huge profit. But from the perspective of an observer, this side effect is a bit big. You get your face but lose your brain... Some people say that this is a bit like the slogan of the college entrance examination - the last time in life, only your strength is considered, not other tests.

Source: Copywriter, Xiaohongshu

Author: kuang13

Source: WeChat public account "Free shipping (ID: 940929)"