Can I follow my own sales when shipping from Amazon FBA? What are the benefits?

Generally, following sales is not allowed on Amazon. However, many merchants do not know how to run their own stores and cannot find some popular products, so they will learn to sell the same type of merchants. Can Amazon FBA delivery allow following sales of their own products?

Can Amazon FBA deliveries be sold by yourself?

Of course you can.

The benefits of Amazon copying your own products:

1. Avoid listings being removed from shelves due to lack of inventory

When sellers are about to encounter a situation where FBA is out of stock and their listings are about to be removed, but the replenished products have not yet been warehoused, they can set up a self-delivery method to follow the sales. Although this will lead to a decrease in orders, it can avoid the listing being downgraded and removed from the shelves, reduce losses caused by out-of-stock, and when the products arrive, they can be put online in time to continue selling.

2. Have more sales opportunities

By following the sales yourself, you can convert an original listing product into three SKUs, and each SKU will be shipped separately. In this case, the original inventory of the same batch of goods can be split, and the three SKUs will be shipped separately. Then, set slightly different prices for the three SKUs. Under the same listing, the same seller, the lowest-priced product will get the shopping cart first, and the lowest price you set is the expected price for a reasonable profit.

As the first SKU’s inventory gradually decreases, when the inventory is less than 20, your listing will have an additional “only XX left in stock-order soon” sign. Under normal circumstances, sales will be faster at this time. When the first SKU is sold out, the price of the second SKU will drop rapidly. Then, the second SKU starts to occupy the shopping cart and keep moving forward. Then the third one...So, a listing that originally only had one inventory close to the out of stock mark can get three exposure and increased weight opportunities with the same inventory quantity.

Generally speaking, when shipping with Amazon FBA, you should not follow others’ sales. The main reason is that if you follow others’ sales, the platform will impose relevant penalties. So everyone must pay attention here and do not follow others’ sales casually. If they find similar merchants, they will complain.

Recommended reading:

Is Amazon's global logistics cost-effective? How about global logistics?

Does Amazon charge consolidation fees every time? How is the consolidation fee calculated?

How does Amazon avoid warehouse division? Solutions