Is it reliable to sell or transfer an Amazon online store? What are the risks?

Although Amazon has a large amount of traffic, there are also many merchants and fierce competition. Therefore, many merchants are not doing well and transfer their stores. Is it reliable to sell or transfer Amazon online stores?

There are risks

1. What are the risks of transferring an Amazon store?

Amazon store transfer has always been in a gray area. In such a mixed market, there are many unscrupulous service providers, and their sellers are unfortunately encountered by professional scammers. It can be said that selling Amazon stores is risky.

2. What should I consider when transferring an Amazon store?

1. Generally speaking, when buying an Amazon store, the factors you need to consider are the product source of your account, operating time and sales history, the quantity and quality of product reviews, sop ownership, cost, inventory and transfer reasons.

2. First, let’s talk about the source of the products. There are three main types of business on the Amazon platform: private label, direct purchase from suppliers or wholesalers, retail arbitrage, and online arbitrage. Private label businesses are usually the most valuable, while arbitrage businesses are less valuable because they require a lot of continuous effort and lack real and unique competitive advantages. Before buying a store, you must first understand the type of account and whether it meets your business type, so as to choose the account type that suits you.

3. Secondly, when choosing an Amazon account, you need to consider the store's business hours and sales history. Although some new stores have low sales performance at the beginning, they have a trend of rapid sales. Often such stores will continue to grow in the next few years. Such stores are potentially valuable and worth choosing. When choosing a store, you should also pay attention to whether the increased performance is a highly seasonal product.

4. Then, the quantity and quality of the store's product reviews are also something you need to pay attention to when purchasing a store. Checking product reviews can help you better understand the store's customer service and is also very helpful for subsequent operations.

5. Again, usually a good company will have a good SOP (standard operating procedure), that is, within limited time and resources, in order to execute the complex internal processes designed by daily offices, stores with high quality internal processes are easier to take over, so try to choose an account with good SOP when purchasing a store.

6. Finally, you need to consider the cost of the store, inventory, and reasons for the transfer. You need to know every expense related to the business.

In general, selling and transferring an Amazon online store is risky and cannot be 100% reliable. After all, selling and transferring an online store is a gray area, with good and bad people mixed in it, and there are also many scammers.