After registering and opening a store on the Shopee platform, you need to start operating the store. For a new store, breaking zero is very important, so many sellers who are opening a Shopee store for the first time need to learn how to break zero for a new Shopee store. The first point is to ensure that your store releases new products on a regular basis and in a fixed quantity. On the Shopee platform, the peak ordering period is different in each region (Malaysia is between 2pm and 4pm, Taiwan and Singapore are between 8pm and midnight, Indonesia is between 10am and noon, the Philippines users place orders more dispersedly throughout the day, and Vietnamese users place more orders in the morning). After knowing the corresponding ordering rules, do a good job in product selection and new product release (insist on releasing more than 10 new products every day), then you are not far from breaking through zero sales. Secondly, store owners should pay attention to the fans' movements regularly. When opening a new store on the Shopee platform, increasing the number of fans is the absolute focus in the early stage of store operation. After all, fans are the main source of store traffic and product orders. In this regard, in addition to regular communication with fans (letting fans feel the sincerity of the merchant), regular organization of store activities and other conventional means, we must also pay attention to the quality of the fan group and provide correct product purchase guidance. Third, for store products with relatively high profits, we need to manually pin them regularly. Regarding the selection of store top products on the Shopee platform, I personally recommend pinning new products to the top, and not pinning products with relatively good sales. In addition, regarding the time period for pinning, we also need to choose the most appropriate time for pinning products based on the peak order period in the region where the store's customer base belongs, so that we can achieve twice the result with half the effort. Today I will share with you the secret for novices to place orders quickly. The first priority is the time of product release. You need to understand the time of the country you are in. If you release new products at this time, your products will get more exposure. Many sellers know this, so how can you get a little bit ahead? There is also a function in the Shopee seller backend, the manual pinning function, which is used to pin your products to the forefront of the store and to launch new products during peak periods. This is a magic weapon for novices. The second point: Make one or two traffic-generating products. You don’t have to sell them for profit. The so-called traffic-generating products are products that can be used to drive the conversion rate of the entire store. When positioning your traffic-generating products, you must do a good job of price positioning. Also, for product positioning, try to choose products with high demand. The third point: choose a good store name and do a good job of marketing. These are simple details that must be done well. If a fan chats with you, you must treat it with recognition. When the number of your followers reaches a certain level, you can regularly organize some store activities to encourage fans to like the products and follow the store. Sellers can notify fans to participate in these activities through chatting. Recommended reading: How to do cross-border e-commerce? Is it easy to do e-commerce in Japan? What products are good for cross-border e-commerce? Any good recommendations? What are the cross-border e-commerce platforms? Who are they suitable for? |
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