What are the Shopee live broadcast scripts to share?

In order to better help new anchors do their live broadcast work, it is actually required that everyone be able to master various speech skills. As a cross-border e-commerce platform, Shopee also has the function of live broadcast. The following content will share with you some of Shopee's live broadcast speech skills.

Shopee live broadcasting skills sharing:

1. Welcome newcomers

Shopee live broadcasting requires attention from the beginning. Some people even play a piece of music before the opening to create a relaxed atmosphere in the live broadcast room, which is convenient for interaction with fans later.

After the music is over, the common phrases are: Welcome XX baby to the live broadcast room. Or some popular phrases on the Internet, such as "Welcome XX (name) to the live broadcast room, click to follow, don't get lost, give gifts if you don't agree", "Welcome babies to XX's live broadcast room, the anchor is very happy, and I hope the babies will support and cheer for us!".

But this kind of rhetoric is too mechanical. We can also make some optimizations and adjustments on this basis. For example, like the host below said, "Good morning, babies, we are here as promised...", there is more literary and petty bourgeoisie in the words.

But there is a principle behind these words: let the audience know that they have entered your live broadcast room, that you are paying attention to them, and make them feel involved.

2. Guide attention

So after the audience enters the live broadcast room, what kind of words can you use to make them follow your live broadcast room?

The principle here is to advertise yourself from time to time and constantly convey your live broadcast room positioning and practical information to new fans. This can attract new fans' attention and brainwash them.

In addition to being able to remind the audience to follow, when there are many new fans, the assistant will also come in at the right time to remind everyone to follow. At the same time, the operation of following is embedded in the screen, which can better hint the audience in front of the video.

As for the words, they are relatively simple, such as "Thank you XX for your attention, if you haven't followed yet, please follow us, the baby brings different surprises to XX every day!", "Babies, remember to follow the anchor, if you don't, we won't deliver the goods." Of course, pay attention to the tone of the latter coercive words.

In short, try to include the benefits and interests you bring to the audience in your words.

3. Question and answer interaction

Live broadcast interaction can be said to directly affect the popularity of the live broadcast room and the final conversion rate.

Only when the live broadcast room is popular will it be interesting. Only when it is interesting will tourists stay. The longer they stay, the more opportunities we have for transaction conversion.

In live interaction, the most important thing is the language used in question-and-answer interaction.

1. If fans ask questions about the product, it means they are interested in the product, and you must answer them patiently. For example, the anchor is 165cm tall, weighs 0kg, and wears size S. Ladies can compare their height and weight to choose the size!

2. When we encounter questions like "Can I wear it if I am not tall? Can I wear it if I am too fat?" "Can it be used for oily skin?" etc., we need to give guiding answers and guide the audience to buy the product in a targeted manner.

Just remember one thing: patience!

4. There are routines for closing deals

Many viewers hesitate before placing an order. At this time, we need to use sales talk skills to stimulate users to place an order. For example, the following;

Not only are his words very inspiring, but his exaggerated actions can also stimulate the interest of fans and attract everyone to make transactions.

There are several principles to follow when it comes to sales talk. First, there must be enough interest points in the sales talk. Second, there must be a time limit or a quantity limit to give users a sense of urgency. Third, the language must have emotions and be as colloquial as possible. This way, your sales conversion will be more than half successful.

Recommended reading:

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Can I buy from Shopee China? What are the problems with running a local store?

What business license do I need to join Shopee? How much does it cost?