How should I choose products when I first start selling them on Amazon?

How should I choose products when I first start selling them on Amazon?

It is easy to register an Amazon store, but it is still difficult to operate an Amazon store, because merchants have to consider many things. The first is the issue of product listing. So how many products should you start selling on Amazon? Next, we will explain this aspect to you.

There is no standard for selling products on Amazon at the beginning. Merchants should list products according to the actual situation of their own stores, and do a good job of attracting traffic to products after listing to increase clicks on products!

How to choose products?

1. First of all, when selecting products, you need to reasonably evaluate the market competition of the product based on the consideration of data analysis indicators. You need to use the data of competitiveness to judge the feasibility of the product. This data includes the number of product reviews, the proportion of new products, the proportion of products sent to FBA, etc. For sellers, the more products are sold, the greater the degree of competition, and the less likely it is to be promoted.

2. Sellers should be clear about their own advantages and target positioning. If there are products that have been in business for many years and have supply advantages. After understanding the product market, such products can usually enter the market faster. After knowing their own advantages, sellers also need to analyze their current operating conditions based on the product sales data in the market and finally choose the positioning target.

3. When selecting products, sellers need to evaluate the sales volume of the products in the past few years and the most recent year, determine the peak and off-seasons for product sales, plan in advance for off-season promotions and peak season explosions, and see whether the product is suitable for this platform.

4. Every product sold on the Amazon platform has its own life cycle. It is usually difficult to clear the stock at the end of the product sales period, which often affects the product profit. Therefore, it is recommended that sellers consider the difficulty of clearing the stock in the later stage when developing products.

Finally, when Amazon merchants select products, they must also consider the problem of packaging and delivery in the later stage. If the order volume of goods increases, more manpower will be needed. Otherwise, insufficient manpower will lead to logistics delays, which will be badly reviewed by consumers!

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