Why did Shopee not receive any orders for a month? What are the reasons?

Every merchant who opens a store online hopes that they can get stable orders soon after opening the store. Or they can get a few orders right after opening the store, and then gradually increase the sales until the sales gradually stabilize. Why does Shopee not get any orders for a month?

What are the reasons?

1. No traffic or low traffic

There are so many stores on Shopee now, so if you want traffic, you still have to actively "show up" and participate in more official flash sales. Secondly, the store must set up traffic-generating items. Finally, you should spread out more products, select more products, and spread them vertically as much as possible.

2. Fierce competition in product selection and no price advantage

Don’t sell everything or follow the crowd. Research and analyze the market to explore potential blue ocean products. Secondly, it is necessary to distinguish products and prices reasonably. The traffic-generating products earn less or lose money to attract traffic, while the profit-generating products are responsible for revenue growth.

3. There are too few products, and consumers have little choice

This point has been mentioned before, but the number of products must be as large as possible. We just need to try to be vertical in a certain category and try to improve the quality and cost-effectiveness of the products.

4. Not understanding title and product details optimization

This is the most important thing. You need to learn to optimize the title, put the most important keywords in the front, and the keywords that attract traffic in the back. This also requires flexible adjustment. Secondly, you need to optimize each main picture and product detail picture. The text description is very important. It should be able to answer the customer's questions and encourage users to place orders with confidence.

5. Not knowing how to advertise

Advertisements cannot be placed blindly, nor can the budget be too low. The effectiveness of the placement must be constantly tested within a certain budget to look at the overall ROI. This is also a long-term process.

6. Not understanding marketing

It would be difficult to simply upload the products and wait for customers to come. You also have to do the promotion yourself and sign up for official activities yourself, such as the upcoming Double 12, usual flash sales and free shipping activities, etc.

7. The store decoration is not in place

The decoration and layout of the store will also affect the conversion rate, and the conversion rate will affect the exposure of the product. If the store decoration is very poor and affects the user's visual comfort, it will be difficult to convert even if there are more views. The combination purchase and discount coupons of the store are also part of the decoration.

8. Not using tools properly

One is to use feed to attract traffic, tweet and post updates every day to promote your own store. The second is to pay attention to your competitors' fans, wait for them to follow back and then market to them. The third is to attract traffic from outside the site, which can also increase traffic significantly.

In general, there are several reasons why Shopee does not receive any orders in a month, including lack of traffic, fierce competition in product selection, no price advantage, poor product optimization, etc.