Lazada is still the largest e-commerce platform in Southeast Asia, and more and more domestic sellers are choosing to open stores on Lazada. After registering a Lazada seller account, you can log in to the Lazada Seller Center. So how do you enter your own store on Lazada? How to enter your own store on Lazada? After entering the seller center of any Lazada site, you can see the seller's login box on the right. Enter your registration information to log in. If you don't have a Lazada seller account yet, you can also register here. Of course, when logging into the Lazada Seller Center, you can choose to log in by email or mobile phone number. You can choose either one. You can also select the Lazada Seller Center entrance from the international icon in the upper left corner, where you can choose the page language. Select "Chinese" to switch to the Chinese interface. If you manage Global Products, you can also enter the six-in-one site product management page, and then enter the six-in-one seller backend login, the URL is: https://gsp.lazada-seller.cn, that is, log in to the Lazada Seller Center here, you can manage stores on 6 sites at the same time. The Lazada Seller Center also has an app. After downloading the app and logging in, you can manage your store through your mobile phone. If you cannot download it on your phone, you can search for Lazada app on the search engine. There are some installation packages to download, which is very convenient and fast. Lazada Seller Center has multiple sites and two channels, which can be used to manage stores. Especially the app seller center, which can manage Lazada stores anytime and anywhere, has more advantages. How to operate? The core factors that affect the natural traffic of a new store are: the category of products selected for upload, keywords in the title, main search traffic, and the number of uploaded products; Number of products: We need to check whether the store’s products are rich enough. By the third week, the number of products in our store should reach more than 150. Keywords in the title: If the store’s natural traffic is low, be sure to check whether our title has chosen the right keywords for exposure, try to optimize the keywords, and add more precise, long-tail keywords to obtain accurate traffic. Main search traffic: You need to make every effort to increase the main search traffic of your products through store activities, customer service, GC, and tools such as Seller Picks. You should also look more closely at whether your products meet the market demand in Southeast Asia. Make good use of flash sales to fine-tune store operations. Store operations require clear profit points, encourage more consumers to share, and give consumers impulse purchase reasons, such as grand opening promotions, mid-year promotions, and Double 11, to find directions for consumers to shop. |
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