How do Shopee promotions end? How to prepare?

If we open a store on Shopee, we need to master a lot of skills. For example, operating a store is a very important thing. Platform promotions are basically prepared for some old sellers. So how do Shopee promotions end? The following is an introduction.

Once a Shopee promotion is set up, it cannot be ended directly. If you do so directly, it will have a certain impact on your store.

How to prepare?

First of all, we have to warm up before the event, which is a must. Once each platform prepares for a big promotion, all stores will basically conduct traffic promotion one month in advance. During this period, we must pay attention to preparing our products in advance and not rush to put products on the shelves and package the store three days before the promotion. Secondly, we must carefully design the entire visual effect of the store. The same product should also be in different categories, and use the advantages of many styles to make buyers buy at will.

Second: We must have sufficient stock. Our store is basically a seller without a source of goods, which saves most of the labor costs. If our supply is not sufficient, it will directly lead to a shortage of goods during a big promotion. Therefore, for products that have been put on the shelves or products with high daily demand, try to prepare more in the early stage of the big promotion. Make a rough estimate of how many orders a product will eventually receive, so that we can focus on optimizing which product.

Preparations that need to be made in the middle of a big promotion. The first point is to bid in combinations of products as much as possible. During the promotion, the store can use titles such as half price, discount, and price of two pieces to attract the attention of buyers. At this time, buyers will not pay attention to the products first, and their focus will only be on the price. Then our customer service must follow up in real time. During a big promotion, the most tiring, hardest, and most important thing is the customer service. The response of the customer service is one of the important factors in whether the store can get good reviews from buyers, so you must pay attention to the response rate of the customer service.

Preparations need to be made in the later stage of big promotions. We need to track the goods that have been ordered in real time. Our focus at this time should be on the IQ of shipping and logistics. We need to avoid product delivery errors and minimize the return rate as much as possible. Secondly, we need to start optimizing products in a targeted manner. Many novice sellers don’t know how to optimize their products. In fact, these buyers have already told you. When buyers ask about a certain product, the questions they ask are what are missing from our detailed explanations. Finding from the questions asked by buyers is the most accurate optimization direction.

In fact, when we small and medium-sized sellers encounter such platform promotion activities, we must do a good job of optimization in the early, mid and late stages. In the end, Shopee will only rely on refined operation management, and at the same time, we must also cultivate the brand of the product. Only by doing these well can we better maintain the development of the store.

Recommended reading:

Shopee Free Door-to-Door Collection Service Standard Update Notice

Shopee Platform Activity Deposit Policy

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