What is the process and cost of opening a global store on Amazon? Is it expensive?

As a cross-border e-commerce company, Amazon has a lot of customer traffic. Now many friends are doing cross-border e-commerce, so everyone will choose the Amazon platform. Do you know the process and costs of opening a store on Amazon?

What are the procedures and costs for opening a global store on Amazon?

1. Process:

1. Pre-screening: Contact Amazon's investment manager and apply to open a store. The seller submits the pre-screening information. It is best to have an experienced person to guide the pre-screening. Generally, half of the information will fail the review and be eliminated.

2. Preliminary review: After passing the preliminary review, you will enter the preliminary review and submit an independent B2C website or product information form (usually in Excel). As mentioned earlier, Amazon's global store opening plan is very strict, and the pass rate for the preliminary review is about 20%.

3. Review: After passing the initial review, you will enter the review. This part of the information may have been submitted to the local team. The pass rate at this time will be higher, because after two rounds of review, the pass rate is about 80%.

4. Invitation to register: Then, the investment manager will ask you to upload the product information, make a form, and send it to them for review. If there is no problem, the official will send an email with an invitation to register link. At this time, you can go through their link and fill in the required information as required to complete the registration.

5. Online training: After registering an account, the investment manager will arrange online training to prevent the novice from closing the account due to improper operation. The official training materials are very rich and cover many basic operations. The most important thing is to teach how to upload products and wait for the seller to upload the product before proceeding to the next step.

6. Online review: After uploading the product, the account manager will review whether the product upload is complete and whether there are any improper operations. When all the reviews are completed without any problems, the seller will be given permission, and then the product can be officially put online for sales. From then on, it depends on your own operation.

The whole process of Amazon's global store opening plan is like this. You can see that the review process is very complicated. The most critical ones are the first few processes. The uploaded information is cumbersome, and there is a lot of content to fill in. It must be taken seriously and must not be vague. In particular, the text part must be filled in carefully. Once there is any fraud, Amazon will eliminate it. Therefore, it is best to find an experienced person to guide you when registering, and don't be frustrated in the account registration link. It is worth noting that the Amazon review team will only notify the seller when the information is qualified, and will not notify unqualified information, so it is even more serious.

2. Costs:

1. Store monthly fee Amazon sellers are mainly divided into two types: individual sellers and professional sellers. Professional sellers have to pay a store monthly fee, for example, the fee for the North American site is $39.99/month. Individual sellers have to pay an order sales fee, which is $0.99/order. The fees for other sites are subject to the site's charges.

2. Product sales commission: Different Amazon product categories will also charge a commission of 8%-15%, depending on the category.

3. Withdrawal fee: If the seller withdraws cash, the withdrawal fee rates deducted for different withdrawal methods are also different. You can find out what the withdrawal fee rates of each receiving account are.

4. Product shipping costs Sellers who open stores on Amazon worldwide need to ship goods abroad, which will incur a shipping fee. The specific cost depends on factors such as the mode of transportation, destination, and transportation company. You can consult the logistics company about the charging standards.

5. Storage fees For storage, you can choose Amazon FBA or a third-party overseas warehouse, which requires storage fees. FBA storage fees are divided into basic storage fees, long-term storage fees and delivery fees. The charging standards for basic storage fees are also different. For example, in the off-season from January to September, the fee is US$24/month/cubic meter, and in the peak season from October to December, it is US$84/month/cubic meter. Long-term storage fees refer to the fees for storage for more than 180 days. The fee for 180-365 days is US$122/month/cubic meter, and the fee for more than 365 days is US$244/month/cubic meter. For third-party overseas warehouses, the cost is cheaper than FBA, and the services provided are also more; you can choose the FBA transit method to save a certain amount of fees.

6. Delivery Fee You can choose to have Amazon deliver or have a third-party logistics provider deliver, which will incur a certain delivery fee. For example, if Amazon delivers, the delivery fee for items under 1.8 catties is about $5, and there will be an additional fee for items over 1.8 catties.

The cost of opening a store on Amazon will definitely be a little higher than that on Taobao, and the threshold for opening a store is also much higher. Therefore, you should first check what the conditions are for opening a store for one day. Only when the relevant conditions are met can you apply to open a store.

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