What should new Amazon merchants pay attention to?

Amazon is the leader among all e-commerce platforms. Many people who want to do cross-border e-commerce will first consider Amazon. Here are some suggestions for merchants who want to open a new Amazon store and some things to note for novices.

1. Prepare sufficient funds

Some people say: “I have nothing, I’m poor, I don’t have enough money, and I want to make a comeback on Amazon.” Other friends have just started selling on Amazon and are full of confidence. However, after just a few months of putting their products on the shelves, they run out of funds and have no money to replenish the stock. They want to dispose of the goods and go back to work to save money.

Then I can only tell you, my friend, you think too much. There is no such good business with no capital in the world. You should find a class to attend. After all, all business has risks. Before you invest in a product, ask yourself, if I lose all the money I invested, can I afford it? Can I still make a living? If the answer is no, then I don’t recommend you to continue investing.

Even though the risk of Amazon is relatively low, and the possibility of you losing all your money is quite small, it is very common for new friends to lose money on their first product. To do Amazon FBA, you need to have a certain investment and a certain risk tolerance. If you don’t have these two, then you are not ready to join Amazon FBA.

2. Pay attention to learning knowledge

If you are a newbie to Amazon and have never done cross-border e-commerce before, it is very important to learn systematically. There are systematic learning resources on the market. It is recommended to learn them, even if it costs a little money. In addition, there are many books on Amazon operations on the Internet, as well as many content websites, which are updated daily and have many articles.

Even if the information is a little scattered, it is stronger than yourself. You must add self-examination during the reading process, and then organize it into a set of methodologies, closely combined with operations, and your ability to believe can be improved to a higher level.

3. Do a good job of product selection research

Many Amazon novices have no concept of choice, and are still in the stage of "what I have, what I like, so I want to sell what to make money". Many people say: "My family/colleagues/friends run factories, we have XXX sources of goods, and we want to do Amazon, what do you think?" There are also students who have just graduated from college saying: "I personally prefer electronic devices, and I want to do 3C on Amazon. After all, 3C is my passion. Apart from 3C, I don't know what to sell to make money." What's even more exaggerated is that some people actually said "I want to sell mahjong tables on Amazon."

Choosing products is a numbers game that requires a cool head. Sometimes the product you chose the day before yesterday feels great, but when you look back two or three days later, you will find many problems. Starting a business requires courage, but you cannot be irrational in choosing products. Therefore, Amazon newbies, please study carefully before confirming your product selection. Does your product selection infringe on rights (patents/trademarks)? Is it a seasonal product? Is it an Amazon restricted category/restricted product? And so on.

Recommended reading:

What does it take to open an Amazon cross-border e-commerce store? What preparations should be made?

How much is the deposit for opening a store on Amazon? How much is the total amount?

Is it better for one person to sell on AliExpress or Amazon? What is the difference between the platforms?