Ask and I'll give you some money

Recently, the "Wenyiwen Creation Profit Plan" was launched in the internal beta test of Wenyiwen. The plan aims to provide advertising income to qualified Wenyiwen high-quality authors. Let's learn about how it works.

Wenyiwen recently launched the "Wenyiwen Creation Profit Sharing Plan" in internal testing . The plan provides a model for Wenyiwen's high-quality authors who meet certain conditions to obtain advertising revenue by displaying advertisements in the comment section of their high-quality answers.

The official internal beta announcement pointed out that high-quality authors who have continuously published high-quality answers in the past 90 days will have the opportunity to receive platform invitations to open benefits.

When the creator meets the requirements, the author will receive a notification from the "Ask a Question Service" system and can apply to join the plan after entering the rights page. At the same time, the plan entrance will be open to authors, who can view and apply to join the plan in "Search on the Discovery Page - Personal Center in the upper right corner - Creation Share below". It should be noted that this internal test does not currently support enterprise accounts, government accounts, and media accounts to join.

When it comes to Ask, many people are still unfamiliar with it. Ask itself is not very prominent in WeChat and has always been under the category of Search. But in recent days, Ask has unknowingly risen to a prominent position.

Earlier this year, Wenyiewen connected with the official account and generated a unique question-and-answer component, forming a linkage effect with the official account.

At the same time, Wenyiwen also achieves interoperability with the video account. When answering, you can add the creator's video account content to increase the number of fans for your own video account.

When searching for keywords in the WeChat search bar, "Ask" will appear at the top of the list. Even when searching for some keyword entries, its display priority is higher than that of video accounts and official accounts.

What can be perceived is that the authorities are making a certain inclination towards Ask a Question.

From the perspective of the value of Ask a Question, this internal test can attract more creators to join the Q&A creation. At the same time, Ask a Question has certain requirements for the content and quality of the Q&A, which in turn encourages creators to continuously create higher-quality content and enrich the content library of Ask a Question.

On the other hand, the prominent position of Ask in the search results shows that Ask may become a portal for users to find answers in the future.

At present, users' search mindsets have always been a resource that various platforms are vying for. When we ask the WeChat ecosystem, which has a huge user base, whether it will become a new search dark horse in the search market like Video Account, it remains to be seen.

From the perspective of creators, on the one hand, for creators who want to join the WeChat ecosystem, launching a creative profit-sharing plan represents opening a new monetization channel.

On the other hand, these interesting phenomena show that Ask a Question is becoming a new traffic entrance. Official account and video account creators can use Ask a Question to guide new fans into their own "moat", thereby achieving the goal of expanding new traffic and increasing growth.

What do you think of "Ask a question"? Feel free to chat in the comments section.

Author: See the truth

Source: WeChat public account: "Jianshi (ID: jianshishijie)"