Does modifying the main image on Lazada affect traffic? How to set the main image?

Does modifying the main image on Lazada affect traffic? How to set the main image?

The main image size of Lazada needs to be above 800x800 pixels and within 500kb. After searching for keywords or categories, the image displayed to buyers is the main image of the product. Does modifying the main image of Lazada affect traffic?

Will affect

1. How to set the main picture in Lazada?

1. Upload pictures directly

In the Lazada store backend, select "My Products" - "Add Products", and in the location where you upload the main product image, simply drag the image into the upload box.

2. Upload pictures in batches

If you need to upload multiple main pictures, you can select the "Batch Upload Pictures" option. Click "Batch Upload Pictures", select all the main pictures you need to upload, and then click the "Upload" button.

3. Use Lazada Image Library

Lazada also provides a photo library, which contains many high-definition product pictures. If your product is similar to the pictures in the photo library, you can directly select the picture in the photo library as the main picture of the product.

4. Use third-party image libraries

If your product does not have a suitable main image, you can use a third-party image library. For example, you can search for relevant images in image libraries such as Shutterstock and iStock, then download them locally and upload them to your Lazada store.

2. The role and characteristics of Lazada main pictures

1. Function: Display product style, color, brand and other features in the main picture

2. Features: Stand out from the search or category page, quickly stimulate the eye, make differentiation, and thus generate high click-through rate.

3. Selection and adjustment of Lazada main picture materials

1. Maintain clarity without changing size.

2. The photo is underexposed and should be adjusted appropriately.

3. 1-8 pictures, providing a 360-degree display of the product

4. At least three to four high-quality pictures, with a front view as the first main picture

5. Other pictures should be placed reasonably

6. Highlight key information: highlight high quality and highlight product key points.

In general, the modification of Lazada's main picture will affect the traffic. After all, the main picture can attract users to click, and if the effect is not very good after the main picture is modified, the traffic will also decrease.

<<:  Can eBay operators contact customers directly? What do operators need to do?

>>:  Can Shopee Brazil pictures have Chinese characters? What are the picture requirements?

Recommend

Half of Xiaohongshu’s profits are hidden in search traffic

With its unique community atmosphere and rich cont...

Brand No. 1, don’t forget the basic probability when building a brand

Nowadays, there are more and more new consumer bra...

How do I cancel my Shopbop account? How do I close a Shopify store?

Shopbop is also one of the cross-border e-commerce...

7 ways to monetize Xiaohongshu in 2023

In recent years, Xiaohongshu has become the main b...

What will happen if Shopee doesn't graduate? What are the tasks for new stores?

Now many friends want to join the Shopee platform....

WeChat Store is online. It’s time to re-understand WeChat e-commerce

The launch of WeChat Stores marks a key step in th...

How does Amazon select unpopular products? What are the techniques?

Now there are more and more merchants opening stor...