What are the types of Amazon SD ads? Where are the SD ads located?

Amazon SD ads refer to display-type promotion ads. The characteristics of display-type promotions are that they can increase the popularity of products or brands and increase customer acquisition rates. So what are the types of Amazon SD ads?

1. What are the types of Amazon SD ads?

Types of Amazon sd ads include direct click ads, Facebook ads, Twitter ads, Tumblr ads, Google ads, Flickr ads, Google Touch ads, and Amazon Prime ads.

2. Where are the Amazon SD ads located?

There are many SD ad positions: on the right side of the Amazon product page, in the middle of the Amazon product page, in the Amazon mobile rectangle, on the mobile device header banner, (wide) skyscraper, in the medium rectangle, on the header banner, on the billboard, in the large rectangle, and in the Amazon top stripe area.

3. Why should we pay attention to SD advertising?

Many people don’t pay much attention to product display ads (SD), but in fact SD ads have a unique role.

SP and SB ads are passive ads, which are displayed to customers only when they search; while SD ads are active display ads, which can analyze user behavior and actively display ads to customers on and off the Amazon site.

SD advertising can be located by ASIN, and can also be traced back to potential consumer groups to show them the ads, thereby promoting product promotion and order conversion.

The best time to start SD advertising is when the link optimization is in place, the order volume is stable, the click-through rate and conversion rate are good, the product has at least 10 reviews, and the score is above 4.0. The specific time is generally about two months after the new product is launched. SD advertising is particularly suitable for products with high customer orders and long user purchase decision time.

Because the higher the average order value, the longer it takes for customers to make a purchase decision. The frequency of searching and browsing inside and outside the site will be correspondingly higher. We can target customers who are in the purchase stage, consideration stage, and loyalty stage through audience delivery; we can also target customers who have browsed a certain product and series.

The advantage of SD advertising is that users can see our ads in real time, and we can also put ads on websites that consumers are browsing outside the site. In other words, ads can be displayed on Amazon websites as well as outside the site.

To summarize, Amazon sd advertising types include Facebook ads, Twitter ads, Tumblr ads, Google ads, Flickr ads, Google Touch ads, and Amazon Prime ads.