What is the Shopee package offer? How to choose the product category?

What is the Shopee package offer? How to choose the product category?

Merchants who open stores on Shopee must understand various promotional methods so that they can promote and attract traffic to their stores. For example, many merchants are not aware of Shopee’s package discounts. In fact, this is a good promotional method. Let’s talk about what Shopee’s package discounts are.

What is Shopee bundle offer ?

Package discounts are a marketing tool for Seller Center and Shopee App that combines several products together to offer a certain purchase discount. Products with package discounts will display corresponding discount information on the buyer side, making the products more attractive.

You can attract buyers by offering multiple complementary items in a bundle offer or bulk discounts, helping you increase sales and volume per order.

For example, if you think that selling sandals, sun hats, and sundresses together will further boost sales, you can combine them into a beach-chic outfit offer.

Or, if you want to encourage buyers to buy essentials like diapers in bulk, you could offer a discount based on the quantity of items purchased.

Both of these situations can help you effectively increase the number of orders for your store.

How to choose product category?

When you create a bundle offer, you can add multiple complementary items or just the same item.

1. Complementary goods: Since buyers can choose goods at will, you should add goods in the same price range to avoid losses.

2. Same product: only add one product for buyers to purchase in bulk.

What are the discount stacking rules?

When you have multiple promotions running at the same time, the system will prioritize the promotions according to the following rules:

In-store flash sales (limited time sales) have the highest priority.

Coupons have the lowest priority.

Products can be added to multiple promotions at the same time

The package discount on Shopee is a preferential marketing tool that combines multiple related products together for sale, and then gives a certain discount. In this way, buyers are willing to place an order when they see the discount for purchasing these packages. It is a bit similar to the buy more, get more discounts.

Recommended reading:

How to apply for a Shopee Indonesia store? What are the tips?

Introduction to Shopee Brazil's September Marketing Activities

How does Shopee freight forwarding charge? How is the logistics cost calculated?

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