The development speed of the e-commerce industry is indeed getting faster and faster, but cross-border e-commerce operations are not as simple as imagined. Opening a store on the Amazon platform requires methods and skills. So, can Amazon personal stores place orders? Amazon has a two to three-month support period for newly opened stores, and this support period is divided into stages. If you are a novice who wants to quickly place orders, you must seize the early stage of Amazon's support period and do some promotion as soon as possible. This is the most effective and most effective time to promote, and it can even bring more traffic to our store. How to quickly place orders on Amazon? 1. Competitive Advantages of Amazon’s New Product Prices For new products that have just been launched on Amazon stores, the weight of each aspect of the listing will be relatively low. At this time, low-priced new products should be a good killer to show the listing. Because if the price does not have a certain competitive advantage, coupled with the low weight of the listing, it will lead to little or no traffic, and it will naturally be difficult to place orders. As for the pricing of new products, it is generally considered from two dimensions: horizontal and vertical. First, it is necessary to compare the prices of products with those of other sellers to ensure that the prices of your own products have a competitive advantage, or even an absolute advantage, among the prices of similar products. Second, it is necessary to compare vertically, that is, to consider your own purchase costs and appropriate profits. On the basis of horizontal and vertical comparisons, the final sales price is determined after comprehensive consideration. The price set in this way is relatively appropriate. 2. Listing optimization, focus on long-tail keywords For new products, it is important to pay attention to the use of long-tail keywords. This is because keywords can directly guide traffic in a listing. Although there are fewer users searching for long-tail keywords, they are more targeted and users who search for such words have stronger purchasing intentions. They can be used as a priority in the new product creation stage. Of course, every buyer will pay attention to keywords, but for different sellers, the emphasis they place on them will be different. If a listing has been made into a hit product, then the seller will definitely pay great attention to this core keyword because it can occupy the largest traffic. However, if it is a new listing, you can start with its long-tail keywords, so that it is easier to get more long-tail keyword traffic. As for how to do it specifically, most sellers currently use some big data keyword tools, such as the more commonly used operation tools: Amazon Captain (https://www.captainbi.com/), etc., which are all good choices. 3. Cooperation with Amazon Store Operation Review We all know that most consumers on the Amazon platform do not like to leave reviews, but they are used to using reviews as an important reference indicator when making purchases. This habit of consumers is contradictory in itself, and for this reason, Amazon sellers need to adopt more appropriate methods to increase reviews when creating new products. In addition, during the entire store operation (including new product promotion and later stable sales), reviews represent the reputation of a listing, so reviews are very important. Whether in the process of promoting new products or in later stable sales, reviews are very important. For new products, you can find ways to get some reviews in the early stage, and then cooperate with sales in the later stage to ensure that reviews are steadily increased. 4. Place CPC ads on Amazon CPC advertising has the advantages of accurate traffic and high conversion rate, which can obtain more exposure and traffic, and is an essential method for promoting new products and creating hot products. In addition, if the store has product reviews, it will greatly improve the conversion rate of CPC advertising on the site. That’s all for today’s content! In fact, as a novice Amazon seller, you must not be too anxious, because everyone faces the same problem. If you seize the opportunity, you can become famous overnight. Recommended reading: How long does it take for new products on Amazon to be searched? How can we make them searchable faster? What needs to be done to launch new products on Amazon? What aspects are included? How to quickly promote new products on Amazon? What are the tips? |
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