What is Lazada Super Affiliate? How to collect commission?

There are many tools for promoting stores or products in the e-commerce industry. The well-known domestic ones include Direct Express, Taobao Affiliate, Gravity Cube, etc. The foreign Lazada platform has a Super Alliance. Some merchants asked, what is the Lazada Super Alliance?

With the help of Lazada Affiliate Marketing Partners, you can increase your store sales and get a good return on investment. Super Affiliates can help sellers achieve a 5 to 25 times return on investment.

Lazada Super Affiliate adopts a model of charging a certain percentage commission (PPS) based on successful sales. This means that you only need to pay fees after buyers purchase products in your store.

To further protect you from false orders, Super Affiliate has an order verification feature that ensures you are only charged if the item has been successfully delivered to the customer.

You will not be charged Super Affiliate Fees for all orders that are cancelled or returned within 30 days. We will also refund any fees previously deducted.

Fees will be automatically deducted or refunded from your account statement. Therefore, the best way to view a breakdown of fees incurred by your Super Affiliate is to review your ASC account statement.

How is the commission charged?

On most e-commerce platforms, the merchant's transaction commission is calculated by the product price on the listings details page × commission rate. However, on the Lazada platform, sellers are required to pay a 6% service tax in addition to this. In other words, the seller needs to pay a sales commission of (product price - promotional discount/coupon amount) × commission rate + 6% commission service tax.

Moreover, the commission rates for different categories are different, ranging from 1% to 4%. Therefore, when sellers calculate the sales commission that the platform will charge, they also need to determine the commission rate for the category in which their products belong.

In addition to the commission, Lazada also charges sellers a handling fee, the specific amount is: product price × 2%. Just like when calculating sales commission, you also need to add the corresponding commission service tax, so the actual payment fee should be 2% × (product price - general promotion discount - bundled sales/promotion discount + shipping fee paid by the buyer) + 6% service tax × handling fee.

In general, Lazada Super Alliance is a way to promote stores, and it charges fees based on transactions. Only when the products are successfully sold will a certain percentage of commission be charged.