Shopee is a cross-border e-commerce platform. For cross-border transactions, each country uses a different currency, so you need to set the corresponding currency. So what currency should be set on Shopee Taiwan? How to set it? Most of the prices on Shopee are in US dollars, but it still depends on the region. For example, the prices on Shopee’s Taiwan site are in New Taiwan dollars instead of US dollars. How can a novice obtain platform traffic more accurately on the Taiwan site so that our store orders can continue to increase? In fact, it is to continuously launch new products. Each time a new product is launched, it will gain certain traffic support. Continuous new products can attract more buyers to our store, but we also need to seize the best time to launch new products. The time periods of each site are different. Choose the time period with the highest number of views to launch new products. Taiwan sites generally get more traffic at night, which can also increase the order rate of our products. The second is to attract fans. We need to attract both new and old customers. We need to find ways to attract fans during the operation process. We also need to communicate more with fans to maintain their stickiness. For example, when we launch new products in our store, we need to push relevant information to fans. Regardless of whether the customer has a strong desire to buy, we must cherish every opportunity to communicate. Of course, off-site traffic (advertising) is also very important. Finally, as new sellers, we must fully understand the development policies of the Taiwan site. We not only need to pay attention to the competition from merchants in the same industry, but also need to keep abreast of the relevant policies issued by the Taiwan site. It is said that the Taiwan site is very strict in terms of review compared to other sites, so we should try not to violate relevant regulations. You need to fully understand the consumption preferences of the Taiwanese people, otherwise all traffic will be snatched away by local sellers. You must actively participate in Shopee's official activities to gain exposure for your products and brands. With more traffic, the conversion rate will naturally increase. For novice sellers who want to open a store and make money on the Taobao platform, they need to choose the right category and the right products. Today, I will take some time to talk to you in detail about which category a novice Taobao store should choose? Normally, big stores will often test new models before launching them. At this time, we only need to pay attention to which new products are related to their hot-selling models. Only if the models are good, will they direct the data of the hot-selling models to the good models. To find your competitors’ hot-selling products, you can directly refer to their store recommendation column. The second thing is to pay attention to their store homepage. Generally, the products linked to the homepage are the styles that your competitors focus on, and these are the target styles that we can monitor. If you don't know how to choose a category, you might as well follow the method taught by Teacher Li, which can help us choose the right category. In the process of operating a Taobao store, the choice of category is very important. Don't choose it randomly, which will have a great impact on the store. Blue Ocean Products Finding blue ocean products is the most suitable direction for beginners to enter, because the competition is relatively small. If you have already purchased Business Advisor, you can find keywords with high click popularity and conversion rate in the market-search ranking to make specific product selection. However, this function is limited. You can only see the subcategories under the determined major categories, and you cannot search and view the data of other categories. Another way is to use tools to search. After preliminary research, you can find the keywords corresponding to the product to search, then download the data, find keywords with high blue ocean value, less than 40% of cat stores, high conversion rate, and high search popularity, and then determine the product category. The advantage of using tools is that there is a higher degree of freedom, which is suitable for novices who have not yet opened a store to observe. Search for similar products that you want to sell on Taobao, and look at the category selection of your excellent peers' products. Just choose the category that they are placed in! Recommended reading: How long does it take to enter Shopee? What are the requirements? Do I need turnover to join Shopee? How many months of turnover is required? Is it necessary to register a company to join Shopee? How long does the review take? |
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