How does Shopee Taiwan set prices? How can I set a suitable price?

Shopee Taiwan is a site that domestic merchants often consider. If you really choose this site to open a business, then after selecting the products, you need to consider the deposit issue. So how does the Taiwan site set prices? This is also a science. The high or low pricing directly affects the final sales volume of the transaction.

How to set the right price?

Selling price = purchase cost + profit + domestic freight + overweight surcharge + foreign freight + commission - customer's freight

Purchase cost: that is, the cost price purchased on the wholesale network;

Domestic freight: freight from purchasing products to warehouse + freight from cover letter to warehouse;

International shipping costs: the shipping fee using Shopee or the cost of finding a logistics company;

Overweight surcharge: No charge if not overweight;

Commission: 6%;

Profit: the portion of revenue gained;

Shipping costs borne by customers: set the shipping cost to be paid if the shipping cost is not free.

Now let’s talk about the product selection of Taiwan Station:

1. Product selection points: Affordability. Users prefer affordable and comfortable tools. Products that are currently hot-selling in domestic trade will suffice.

2. Product price. Affordable prices are the main focus because most buyers are office workers and female students. The price ends with 9. Although there is a difference of 1 between 99 yuan and 100 yuan, the former feels like less than 100 yuan, while the latter makes people think it is a three-digit number. Therefore, the former gives users a feeling of being cheaper, making it easier to accept! Therefore, price is also a form of psychological tactics.

Therefore, you must be a little careful when it comes to pricing so that people will be more willing to place an order.

3. Type: Foundation brushes and blush brushes are the hottest sellers.

4. Quality: the bristles should be thick but soft and not prickly.

5. In terms of appearance, I prefer packaging in white, pink and other styles.

At present, the Taiwan site has become the most mature site, and Shopee also occupies the majority of the local market share. In addition, service takes precedence over price. Taiwanese users value service rather than just price. Taiwan's service industry is well developed, which has cultivated high requirements for service on the island, so the service of the store is also very important.

Moreover, for mainland merchants, they are definitely more familiar with the situation in their own country, so the Taiwan site is easier to operate. Currently, Shopee is also more focused on the development of the Taiwan site, so more support will be provided.

In fact, when setting prices on Shopee Taiwan site, everyone needs to refer to costs, shipping costs, commissions, and profits to combine prices. Of course, the profit levels of different products are different, so the price is very flexible. You can refer to the prices of competitors to make pricing, which is also relatively reasonable. After all, competitors already have a better understanding of the market.