How to start Shopee live streaming? Steps to start Shopee live streaming

Nowadays, live streaming in e-commerce has become one of the most popular marketing methods, because it can bring more sales to stores, and many e-commerce platforms also have live streaming, such as Shopee. So how to start a live streaming in Shopee? Let us explain this aspect to you below.

1. Before the live broadcast begins

1. Create a live broadcast

Go to shopee-app-My-Purchasing-Live-Create Live;

2. Upload the live broadcast cover

Click Add Cover - Add Photo: You can take a photo directly or select from the album - Upload the live broadcast cover photo (required);

Note:

Setting an appropriate and eye-catching cover image can attract users to click:

(1) Presentation with characters: It is recommended that they occupy 60-70% of the main visual;

(2) Presentation as a LOGO: It is recommended to use color, visual symmetry, and a sense of design. It should be centered and indented by 60% to avoid system cropping. The image is recommended to be 9:16 in size, with a reference size of 900x1600;

(3) Presentation as a collage of product images: It is recommended that the subject be placed in the middle and presented in its entirety;

3. Add live broadcast title and description

Click Add Title to enter the live title (required) and the live description (optional). The maximum length is 200 characters and you can enter emoticons.

4. Add new live broadcast products

Click to add related products - select products from Like Good Products and My Store (optional). After uploading, you can sort or delete the products by yourself. Please note that the upper limit is 200 products. After these are set, you can start the live broadcast. Enter the live broadcast room to preview the screen:

(1) Confirm the live broadcast title in the upper left corner - click the inverted triangle button on the right side of the title - to preview and check the live broadcast description;

(2) Click the shopping bag icon - press the display button - you can select the products to be displayed - the displayed products will be displayed in the upper left corner of the live broadcast screen;

(3) Click on the smiley face to enter the beauty mode that the girl likes the most. You can choose the degree of beauty.

(4) Click the camera icon to set the front screen or rear screen;

(5) Click Notify Fans. The system will automatically send a push notification to the live streamer’s Shopee fans about 3 minutes after the live stream begins.

(6) Then click the live broadcast button to complete the live broadcast preview and start the live broadcast;

After following these steps, you can successfully complete the Shopee live broadcast. During the live broadcast, we can actively interact with fans and send some small benefits to increase the popularity of the live broadcast room and bring more traffic to the store!