Is Amazon Black Friday cheaper? How can merchants increase Amazon Black Friday sales?

Everyone knows about the discounts on Double Eleven, which are still very large. So in the same month, everyone will compare the Black Friday. Recently, a friend asked, is Amazon’s Black Friday cheap? Next, we will give you a detailed explanation.

This depends on the specific product, because the discount for each product is different, but in general, Amazon Black Friday is still cheap.

Here are some things to know about Amazon Black Friday:

After Double 11, the Black Friday battle of cross-border e-commerce has become the focus of attention from all walks of life. Amazon flash sales are promotions where Amazon sellers offer limited products in a short period of time.

Flash sales can be seen on Amazon's Today's Deals page or Prime Day page. The same product can only participate in a flash sale once until it expires or the product is sold out.

When you apply for a flash sale, you will see:

1. Participating products;

2. Discounts and final price;

3. Status bar, where the flash sale progress bar will be displayed;

4. A timer showing how long buyers have to wait to add products to their carts and claim their promotional discounts;

5. If a promotional discount is available, an "Add to Cart" button.

How can merchants increase Amazon Black Friday sales?

1. Prepare products for sale in November in advance

Just like Walmart, Best Buy and Target, some big companies basically release Black Friday special offer advertisements a week in advance. A week in advance does not seem to be enough time to prepare. Since Amazon's Black Friday promotions usually start very early, sellers should also try to prepare as early as possible.

Before November 1st, store your inventory, complete your listing setup, and take advantage of the promotions leading up to Black Friday.

2. Provide free delivery service

The key to Amazon's Black Friday is to lower product prices and offer free shipping services to make consumers feel that this is a good deal. Customers who are looking for hot-selling products are basically attracted by low prices and fast delivery. Sellers can also use automatic pricing software to optimize the price of each listing in real time according to different goals to maintain a competitive advantage. No matter what you do, it is to win more customers.

In any case, as long as merchants prepare everything in advance, they will not panic even if the event comes, but will have a good effect. Therefore, preparing everything before the event is the basis for success. Finally, I wish all Amazon merchants a big sale on Black Friday!

Recommended reading:

How to open a store on Amazon and do cross-border e-commerce? Specific methods introduced

Are the products sold on Amazon Overseas Shopping genuine? Is Amazon Overseas Shopping reliable?

What should I do if I can’t get through to Amazon’s customer service? How can I handle Amazon’s after-sales issues?