Is Shopee's brand inspection strict? What should I do if Shopee's brand audit fails?

If you want to do cross-border e-commerce, you must pass the review. There are many cross-border e-commerce platforms to choose from, and Shopee is one of them. Is the Shopee brand inspection strict at present? The answer is given below.

Is Shopee's brand inspection strict?

The inspection is very strict.

Shopee will conduct two rounds of review, initial review and re-review, on the applications of sellers to open stores. The initial review mainly examines the content submitted by the seller, such as whether the information is complete, authentic and valid, and whether it meets the platform requirements. If the seller fills in the information as required, there will be no major problems.

After the initial review is passed, the platform will send an email asking the seller to submit some verification information, such as seller video authentication information, etc., and it is also necessary to submit true and valid information as required.

Usually, the Shopee investment manager will review the information provided by the seller within 5 working days of receiving the seller’s application. However, sometimes the time may be extended due to too many registered sellers. Just be patient and wait.

After the store opening is approved by Shopee, the platform will send an approval email to the seller's registered email address. After the seller clicks the link in the email to make operations such as payment method and logistics, the store opening is successful.

What should I do if Shopee brand audit fails?

Shopee allows you to freely choose cross-border sellers or domestic sellers based on your license and the platform you are on. First, you must choose the site you want to enter and prepare the information. Do not use your personal business license to apply for a site that requires a company business license.

1. Rejection due to incomplete basic information

Many friends are rejected because their information is incomplete or they don’t know how to fill it out. In fact, all you need is a business license, and everything else is easy to solve. The information must be true, and you must be the legal person. In this way, the chances of the store closing are very high. If you have incomplete information, you will be asked to submit it again, and you must submit it again.

2. Repeated entry

Many friends bought documents to register because of incomplete information. However, they did not know that Shopee has a complete review mechanism. The system will close the appeal if it detects duplicate registration. The internal system will check whether the business license and ID card information you provided have been registered repeatedly before.

In short, Shopee brands need to go through two rounds of review to be admitted, and a re-review is required after passing the initial review. From these aspects, its review mechanism is indeed very strict. Merchants can learn about the relevant standards in advance.

Recommended reading:

What logistics does Shopee use? Is it possible to not use platform logistics?

How to ship goods through Shopee cross-border logistics? How to ship goods abroad?

Can one person run Shopee well? Is it easy to register in Shopee?