How to associate ads with Shopee? What is the method?

When opening a store on the Shopee platform, promotion is very important, because traffic on the Shopee platform can only be obtained fastest through promotion, and there are many ways to promote. Many users do not know how to associate advertisements when promoting. Let me introduce it to you below.

How to associate ads with Shopee?

1. After the associated advertisements are posted, if the total number of product views does not exceed 100 within a week, increase the bid. If the product has been clicked 100 times within a week but no orders have been placed, we need to optimize our product main image and product details page to make more attractive main images and details pages. If no orders have been placed after adjustment and optimization, pause the advertisement first.

2. For products that have already been sold, but the daily order volume is still unstable, increase the price by about 0.2-0.3 each time, and then observe for about 5 days. If the product orders are stable, adjust it once a week, increase the price by more than 50% each time, and check the effect after a week.

3. For associated ads, the display position is very important. Often the first and second pages are the most effective. After opening an ad, you can raise the price based on the display position to bring your product to the forefront.

4. For sellers who want to do associated advertising, they must have seller ratings, otherwise they will not be displayed. If it is a new store of a new seller, it is recommended that you first turn on keyword advertising to get orders in your store as soon as possible.

How to set up shopee related advertising:

The first type: Shopee keyword advertising

1. Shopee App

The first two products on the search results page are keyword advertising products, and then one keyword advertising product will appear in every three products.

2. Shopee

The first five products on the search results page are keyword advertising products, and then five keyword advertising products will be displayed for every 40 products.

How to set it up:

1. You can click Add Keyword Ads in Seller Center >> Marketing Center >> Shopee Ads page.

2. Set the relevant information for keyword advertising:

3. Set your bid

Shopee's suggested bid is calculated based on the winning bid to display your ad in the first two positions of the search results. You can also set your own bid.

Second type: Related advertising

Contextual ads will display your products in three locations on Shopee: Similar Products, Recommended Products, and Daily Discoveries.

How to set it up:

You can choose to add new related ads through Seller Center >> Marketing Center >> Shopee Advertising page. You can select up to 10 products for related ads.

2. Set the click bid, budget and advertising period, then click Confirm.

3. Select Set placement, then click Confirm to publish.

The third type: store advertising

Store ads will show your store at the top of the search results page. You can bid for keywords in your store name.

How to set it up:

1. You can choose to add a new store advertisement through Seller Center >> Marketing Center >> Shopee Advertising page.

2. You need to create and enter an ad name, and then set the budget and ad cycle.

3. Set your ad creative and launch the promotion.

The Shopee platform's associated store settings are mainly made in the store backend. After finding the marketing center and entering Shopee Advertising, you can see the settings for associated advertising. Finally, add associated advertising to associate the store's products. In short, all operations related to promotion can be found in the marketing center.

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