Shopee and Lazada are two different cross-border platforms. They are also potential platforms that are currently optimistic. Therefore, many domestic merchants will also open stores on them. However, some people still have a question at the moment, that is, is it profitable to open a store? Regarding this issue, we can talk about it in detail. 1. Shopee and Lazada If the products are selected properly, there will definitely be profits. Without profits, would there be so many businesses opening stores? Obviously, it is impossible. Second, is it easy to operate? As for whether it is easy to run or not, it depends on the operating experience of opening a store. In general, people who have experience and understand the rules of the platform will always do better than those who don’t. Comparison between Lazada and Shopee: Shopee: The threshold is relatively low, suitable for sellers who sell goods in bulk. The profit is generally low, and the sales model is adopted. At the same time, there is an additional central Taiwan site, which greatly reduces the difficulty of getting started for those who do not understand English. It is simple to settle in without any fees, and individuals can also settle in. As long as there is no problem with the information, the pass rate is basically above 95%. In the early stage, the distribution model can be adopted, and almost no investment is required. la: The threshold is higher than that of Shopee. Now you need to pay a deposit of 3,000. At the same time, compared with Shopee, la pays more attention to the brand, takes the international route, and tends to be refined. Because it is an Alibaba system, all can be bound to Alipay for payment, which is safer and more reliable. It values the seller's outstanding brand and also supports translation of most Southeast Asian languages, so the profit will be relatively higher. There is also a missing Taiwan site, which may have some impact on people who don't understand English. Shopee can be understood as Pinduoduo and la as Tmall. Of course, because of this, Shopee's profit will be lower. Of course, it doesn't mean that you can only open one of the two platforms. You can open one platform first, and then open the other one when the operation is stable. If you are a novice doing cross-border business, I would recommend you to do Shopee first for several reasons: First, Shopee has a larger flow. Although the flow in different regions is different, the overall flow of Shopee is larger. Especially now that it is in the expansion period, more and more stores are opening. Second, the difficulty of operation. Many people who are just starting out, especially those who are undergoing transformation, need to come into contact with and learn terminology. Shopee’s explanations and instructions are relatively concise, and the backend interface is all in Chinese, making it easier to understand. Third, the difficulty of entry. LA is more like Tmall in China, requiring more qualifications, because there will be audits for independent brands. Shopee only needs a business license and ID card to enter. The threshold is low, and it is easier to open a store! In fact, Shopee and Lazada are both profitable as long as the products are well promoted. After all, there are so many merchants in China who have opened stores on them, so you can basically rest assured. It is recommended that merchants with operating experience can operate on both platforms, and if you are a novice, you can open one of them first. |
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