Does Amazon’s new product support period start from the time it is launched on the shelves?

Does Amazon’s new product support period start from the time it is launched on the shelves?

Amazon merchants need to put products on the shelves after opening a store. Amazon stores have a traffic support period for new products, which is a kind of support for merchants who have just opened stores. So does Amazon's new product support period start from the time of listing?

Updates are the "daily life" of Amazon sellers, whether they are new or old sellers. More importantly, because Amazon has the benefit of "new product flow cultivation period", Shangxin can bring new traffic and new sales to the seller's overall products. Some sellers do not hesitate to violate the regulations to "refurbish links".

However, some sellers have reported that they felt there was no traffic support after getting the new ones.

Tip 1: When uploading a new product, remember to set the sales volume to "0" first

Please note that the support period for Amazon's new product flow is generally around 14-30 days, and the calculation time starts from the time the product is put on sale.

Once a new product is successfully launched and its status changes to sellable, the new product flow cultivation period begins. This process is irreversible, even if you want to change the status to FBA not selling, the flow support period will not stop there.

Therefore, when uploading new product links in the background, whether you are using FBA or self-delivery sellers, please be careful not to set the saleable quantity to "0" at the beginning, otherwise the product will be temporarily unsalable and the traffic support period will not start.

Tip 2: Grasp the peaks and valleys of weekly traffic and avoid the lows

Each product category has a certain process cycle. Experienced sellers have a general grasp of the traffic trend of their products within a week and can accurately determine which day has low traffic and which day has high traffic.

When a new product is launched, sellers need to avoid the low period of traffic, because the traffic support of new products in the low period will also enter the low period. Usually, if there are 40 traffic supports, there may be less than 20 traffic supports in the low period.

After reading the above introduction, you will know that Amazon’s new product support period starts from the time the product is put on the shelves, so Amazon merchants can start preparing before uploading products and make good use of this support period to operate and promote products.

Recommended reading:

What does Amazon sell on its cross-border e-commerce platform? How to choose products?

How to create Amazon keywords? What are the points to follow?

Can Amazon test images? How to complete the test?

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