Is it profitable to open an adult products delivery store on Meituan?

This article introduces the relevant information about opening an adult product store on the Meituan or Ele.me platforms, covering the feasibility analysis of opening a store, the qualification application process, the site selection and operation strategy, etc. It is of guiding significance to the target readers.

Hello, fellow villagers. I am the village chief.

Can you make money by opening an adult products store on Meituan or Ele.me?

During this period, many bloggers on Toutiao, Douyin and even public accounts have been saying that opening an adult takeaway store is very profitable, and some people have even set up their own mini-programs for sales.

So, do adult takeaway stores make money? What are the thresholds and how do you apply?

Today, the village chief will give you some information and let’s talk about this somewhat embarrassing but profitable industry.

1. Why was the online takeaway store established?

Many offline stores have them, so why buy them online? This is the first problem we need to solve when doing this business.

1. Emergency: Whether it is a couple living together for a long time or a couple living together in different places, there will be emergency needs in special circumstances.
2. Supply and demand: Many supermarkets downstairs or in the surrounding areas of the community also sell it, but the variety of products may not be as rich.
3. Privacy: Many people are still embarrassed to go to physical stores to buy, and takeout can be delivered privately.
4. Supplement: There are some unmanned self-service stores around many communities, which can also fill some scenarios, but takeout is more convenient than this to some extent, and there are no such stores around many communities.

2. How to apply for business qualifications

So whether you open an adult food delivery business on Meituan or Ele.me, you need relevant qualifications.

First, you can go directly to the local Industrial and Commercial Bureau or government service center for consultation, and generally you only need to apply for business qualifications for an individual business owner.

In some cities, the application can also be processed online, which generally requires real estate, leasing and other certificates related to the individual or landlord.

The name of the business license can directly include adult product keywords, and you can prepare three or five names in advance.

Secondly, the most important thing is the business scope of the business qualification , which generally includes online sales, sales of adult products, silicone products, family planning, health care products, etc. There are relevant templates on the Internet, you can refer to them directly. It is better to write more than less.

Third, now that adult takeout shops are run, many places do not have such strict restrictions on the location.

Some people can own an apartment, house, or rent a house; it does not necessarily require a shop along the street.

Fourthly, if you don’t understand it yourself, you can also find a local agent to help you deal with it, and the price is only a few hundred dollars.

3. How to get product supply

When it comes to adult takeout, the core is the source of goods.

First, some cities have local agents who supply goods to supermarkets, hotels, etc., including local department stores. You can go and have a look.

Second, look for department store wholesale channels such as 1688.

Thirdly, it is best for you to visit relevant industrial belts and exhibitions so that you can understand the products and merchants.

Some mature ones will even provide you with a system, so you don’t have to go offline to purchase goods in the future.

But there are two things to note about the supply:

First, you should pay attention to the qualifications of the merchant and not be fooled by products without any quality assurance.

Second, don’t take too much at one time. Some packages will have set meals. Think about it in advance and don’t be fooled.

4. How to choose a location for business

Although you are opening an online takeaway store, you should also pay attention to the location.

As long as you don't choose on the street, the cost will be much lower.

The core is still the flow of people. The key is how many talents there are in the communities around you. Generally, the delivery range is within 5 kilometers and cannot be too far.

Otherwise, there will be no manpower and the delivery cost will be very high.

The newer the community is, the more recently it has been opened. You should never go there because business will not be successful there.

5. How to sell products

After you have the qualifications, venues, and products, you need to use the food delivery platform to sell them. The following four aspects are very important:

First, the basic decoration of the store is very important, so that others will feel that you are professional, rather than selling fake products.

Second, the products should be rich. Although you don’t need to have a lot of goods, there should be at least 50 or 100 types.

I know some teams have more than 200 products to meet the diverse needs of users.

Thirdly, food delivery platforms also have to advertise, and of course you also have to search for the surrounding service facilities and whether there are many competing products.

Fourthly, pay attention to the optimization of keywords such as product pictures and titles, take a look at the data support provided by the food delivery platform to do a good analysis, and make adjustments at any time.

Fifth, I personally suggest starting from small places, such as an economic development zone where migrant workers are concentrated, or a county town five or six counties away from your hometown.

If the supply happens to be insufficient, you can even open three or five stores.

When I search for relevant information on Meituan, I see that there are a lot of such supplies, with many within 1 kilometer.

After all, this is not catering. If it is over-concentrated in big cities, it will be easy to make losses in the future.

Is the profit margin really that big?

Many people exaggerate this type of product as being super violent, which is really an exaggeration.

But if business is good, there is no problem for one or two people to make money.

My friend told me that the general unit price is around 100 yuan, and the lowest is 50 yuan.

The profit margin is around 40%, which includes product cost, marketing cost, platform deduction and express delivery fee.

Most orders are placed after 6:00 p.m., especially on Fridays and weekends.

Normal orders are mainly from hotels and guesthouses, which directly proves the importance of site selection.

When business is slow, he will also do the delivery himself.

With about twelve or thirteen orders a day, I can earn three to five hundred yuan, and it can be higher during certain holidays.

By the way, let me remind everyone here that some amateurs and experts on many platforms such as Tik Tok are sharing how to do things, either selling goods or recruiting agents, so please view their promotion rationally.

Author: Village Chief

Source: WeChat public account: Shili Village