I lost 2 million yuan, and I will tell you these 6 blind spots in entrepreneurship

This article describes how ordinary workers can start a business, how to carry out work after starting a business, and how to increase the success rate of entrepreneurship. It is suitable for people who have entrepreneurial ideas now to learn about entrepreneurship in advance and increase the probability of success.

For anyone who wants to make a lot of money and accumulate wealth, starting a business can be said to be the only way.

Although many people are not suitable for starting a business, with a certain amount of luck, they still have the opportunity to make a small profit.

So today the village chief will talk to you about what an ordinary person should pay attention to when deciding to start a business.

This is also based on the experience the village chief has gained from losing money in multiple entrepreneurial projects over the years.

Remember, what I am emphasizing here is an ordinary person, an extremely ordinary person, with a monthly salary of about three to five thousand or six to seven thousand, an ordinary worker.

1. Only with funds can you have the opportunity to try and fail

Many people say that they started their own business with only 1,000 yuan or 3,000 yuan as cold start capital. This does not mean that they will not succeed, but the probability of success will definitely be very low.

The core prerequisite for starting a business is to have sufficient trial and error costs. I hope everyone can retain 6-12 months of funds.

This money does not have to be invested entirely in your entrepreneurial project, but you have to ensure that you can be self-sufficient when you do not work from June to December, and do not worry too much about funds.

Some people start a business by opening a store. After paying for rent, decoration, and payment for goods, they are left with no money and have to borrow money or take out loans. The probability of failure is very high.

Because the first 3-6 months of starting a business are a period of hardship and frustration for most ordinary people.

You may not lose money, but you will only make three to five thousand or one to two thousand yuan a month. At this time, if you don’t have a certain amount of funds to guarantee, it is easy to give up.

So, don’t believe in the so-called zero-cost entrepreneurship.

2. Have a good environment

To succeed in starting a business, you need a good entrepreneurial environment.

1. Supply environment

If you want to sell goods, it is best to go to an industrial belt, whether it is fruits, clothing, jewelry, small commodities, etc.

2. Network environment

Why do so many people who do e-commerce have to go to Hangzhou, Guangzhou, Yiwu, Zhuji, etc.? Because these places are the concentration of e-commerce talents, it is convenient to recruit people and find bosses.

3. Living Environment

When you go to a small county town in the seventh or eighth tier to start a business, sometimes you really can't find anyone to communicate with, and the various supporting facilities, machines, and logistics are not good.

4. Native environment

If you don't have resources in your hometown, don't start a business there. If you start a business in your hometown, you will not get much help, and there will be all kinds of influence from the social world. It is recommended to find a city where no one knows you and start quietly. No one knows you, and you don't have to worry about others denying you.

3. Give users time to learn

Starting a business is not something that can be accomplished overnight, and many projects have a cultivation period. Even if you open a store near a neighborhood, you still have to promote it for ten days or half a month, but some people still don’t know about it.

First, you need to give yourself time to educate market users and cultivate their consumption.

Secondly, you should give yourself the opportunity to try and make mistakes, to find out what users really like, and to accumulate your own experience.

Third, you must have sufficient sense of time and self-discipline, especially if you are starting a business alone or with a small team.

If others work 8 hours a day, you should work more than 12 hours. If others want to have two days off a week, you should work hard all year round. If others publish three works a day, can you publish 6, 8, or 10?

So here we have to review the first point: sometimes you don’t have enough money.

The market cultivation was immature and users did not have sufficient trust, so they gave up early.

That’s why many people regret and say: If I had known earlier, I would have persisted. I would have done this XX years ago, but unfortunately I didn’t persist.

4. The more you start a business, the more you need to save money

When starting a business alone, one should not spend money recklessly, be restrained and save money.

First, don’t hire people casually. Many projects can be done by one person if they start small. Now, if you hire a grassroots employee casually, the annual expenditure is 50,000 or 60,000 yuan. If it is an Internet talent, it will cost 100,000 yuan.

Secondly, plan your marketing expenses reasonably, especially when doing e-commerce or content. The marketing expenses are really unbearable. Thousands of dollars can be gone if you slip up.

Third, some friends start to buy luxury cars, change mobile phones and other consumption as soon as they make a little money. I hope to reduce such high consumption for face and greed before the business is completely stable. Similarly, even if you make money, you should reserve more than 6-12 months of flexible funds for your project expenses.

Fourth, let me remind you again: no matter how big your company is, don’t buy new equipment, new tables and chairs, or rent a fancy venue!

5. Make money by doing one thing well

The most fearful thing for ordinary people or new entrepreneurs is to do this today and that tomorrow. Because most people start a business because they are forced to do so. They don’t think clearly about what they want to do, but start a business out of desperation. So in the process of looking for projects, they want to do this and that.

Or when someone says that this project makes money, you try it for two or three months, and then when you hear from your childhood friend that the project makes money, you try it for another three to five months.

This is a common mistake that everyone makes. Ultimately it’s because you are unprofessional, have no experience, and want to find shortcuts in life.

But true entrepreneurship must be focused, choosing an industry, a project, and continuing to dig deep to establish your own core advantages and proportions.

Otherwise, if you are not professional and don’t understand anything, why do you want to earn more than others?

6. Lower your expectations of making money

Don’t read too many articles that say that people can make tens or hundreds of thousands of dollars in just a dozen days. If there is such a thing as making money, no one will think of telling you. For ordinary people starting a business, a small loss in the first three or six months is considered a good result.

If you don't lose money in the first year, that's pretty good. It proves that this thing is feasible and you have the basic ability to run it. Then in the second year, you can think about how to improve your advantages, build barriers, and maximize your profits. In the early stages of entrepreneurship, you should set reasonable goals for yourself and lower your expectations. Don't think that earning 3,000 to 5,000 yuan a month is too little, and don't think that you must earn 30,000 to 50,000 yuan a month to be successful.

In the early stages of starting a business, as long as you don’t lose money, you are successful.

Therefore, I hope that most ordinary people will look at themselves and their projects more rationally when starting a business, work on the projects steadily, and consider sustainable and stable income as more important than anything else.

Author: Village Chief, WeChat public account: Shili Village